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Related Experiment Video

Updated: Jun 28, 2026

Creating Virtual-hand and Virtual-face Illusions to Investigate Self-representation

Creating Virtual-hand and Virtual-face Illusions to Investigate Self-representation

Published on: March 1, 2017

The Creative task Creator: a tool for the generation of customized, Web-based creativity tasks.

Jean E Pretz¹, John A Link

¹Illinois Wesleyan University, Bloomington, Illinois 61701, USA. jpretz@iwu.edu

Behavior Research Methods

|November 13, 2008

Summary

This study introduces a user-friendly, web-based tool for creating creativity tasks, such as the Alternate Uses Task. This innovation simplifies the process for researchers to study divergent thinking and creative potential.

Related Experiment Videos

Last Updated: Jun 28, 2026

Creating Virtual-hand and Virtual-face Illusions to Investigate Self-representation

Creating Virtual-hand and Virtual-face Illusions to Investigate Self-representation

Published on: March 1, 2017

Area of Science:

Psychology
Cognitive Science
Educational Technology

Background:

Creativity research requires standardized, accessible tools for task creation.
Existing methods for generating divergent-thinking tasks can be complex and time-consuming.
Facilitating cross-cultural creativity studies necessitates adaptable and easily deployable research instruments.

Purpose of the Study:

To present a novel, web-based tool, the Creative Task Creator, for generating divergent-thinking and open-ended creativity tasks.
To provide researchers with a flexible platform for designing custom creativity assessments with minimal technical expertise.
To enable efficient data collection and scoring for creativity research.

Main Methods:

Development of a Java program generating HTML forms with PHP scripting.
Implementation of features for customizable instructions, objects, and time limits.
Integration with a MySQL database for response recording and compatibility with established scoring methods (Consensual Assessment Technique, Torrance's method).

Main Results:

The Creative Task Creator allows for the creation of Alternate Uses Tasks and open-ended response items.
The tool requires minimal programming knowledge and runs on standard web servers.
Responses are stored in a MySQL database, facilitating analysis and scoring.

Conclusions:

This web-based tool significantly lowers the barrier to entry for conducting creativity research.
The Creative Task Creator promotes wider adoption of standardized creativity assessments across diverse populations and research settings.
The tool is available for download, supporting the advancement of creativity studies globally.