Jove
Visualize
Contact Us
JoVE
x logofacebook logolinkedin logoyoutube logo
ABOUT JoVE
OverviewLeadershipBlogJoVE Help Center
AUTHORS
Publishing ProcessEditorial BoardScope & PoliciesPeer ReviewFAQSubmit
LIBRARIANS
TestimonialsSubscriptionsAccessResourcesLibrary Advisory BoardFAQ
RESEARCH
JoVE JournalMethods CollectionsJoVE Encyclopedia of ExperimentsArchive
EDUCATION
JoVE CoreJoVE BusinessJoVE Science EducationJoVE Lab ManualFaculty Resource CenterFaculty Site
Terms & Conditions of Use
Privacy Policy
Policies

Related Concept Videos

Magical Thinking01:29

Magical Thinking

Magical thinking encompasses the belief in assumptions that defy logical reasoning yet appear intuitively convincing. It is a common psychological phenomenon that persists across various cultural and individual contexts. While these assumptions contradict empirical evidence and scientific laws, they often serve meaningful psychological roles in promoting emotional resilience and a sense of control, especially under stress or uncertainty.Thought-Action Fusion and the Law of SimilarityA key...
Brain Imaging01:14

Brain Imaging

Brain imaging technologies provide critical insights into both the structure and function of the human brain, enabling medical professionals and researchers to diagnose, study, and treat neurological disorders or psychiatric disorders more effectively.
These technologies include computerized axial tomography (CAT or CT scans), positron-emission tomography (PET scans),  magnetic resonance imaging (MRI),  functional magnetic resonance imaging (fMRI), and Transcranial Magnetic Stimulation (TMS).
Neuroplasticity01:01

Neuroplasticity

Neuroplasticity reflects the brain's remarkable capacity to adapt and evolve, responding dynamically to learning, experiences, or injury by reorganizing its neural circuitry. This reorganization involves creating new neural connections and refining old ones through a series of biological processes that contribute to the brain's lifelong development and adaptability.
Reason and Intuition01:37

Reason and Intuition

The human brain processes information for decision-making using one of two routes: an intuitive system and a rational system (Epstein, 1994; popularized by Kahneman, 2011 as System 1 and System 2, respectively). The intuitive system is quick, impulsive, and operates with minimal effort, relying on emotions or habits to provide cues for what to do next, while the rational system is logical, analytical, deliberate, and methodical. Research in neuropsychology suggests that the brain can only use...
Magnetism01:30

Magnetism

Magnets are commonly found in everyday objects, such as toys, hangers, elevators, doorbells, and computer devices. Experimentation on these magnets shows that all magnets have two poles: one is labeled north (N) and the other south (S). Magnetic poles repel if they are alike and attract if unlike. Moreover, both poles of a magnet attract unmagnetized pieces of iron.
An individual magnetic pole cannot be isolated. No matter how small, every piece of a magnet contains a north pole and a south...
Higher Mental Functions of Brain: Learning and Memory01:26

Higher Mental Functions of Brain: Learning and Memory

Memory is one of the most vital higher mental functions of the brain. Memory is closely related to learning because it enables us to retain information and experiences from our past to use them in our present life. It also helps us to remember facts, events, and skills, such as riding a bike or swimming. There are two types of memory — declarative memory, which involves memorizing facts or events, and procedural memory, which enables us to remember how to do something like writing or playing an...

You might also read

Related Articles

Articles linked to this work by shared authors, journal, and citation graph.

Sort by
Same author

Fixational eye movements: Implications for applied and clinical assessments.

Handbook of clinical neurology·2026
Same author

Assessing the role of magician patter on deception in the Three-Card Monte.

Scientific reports·2026
Same author

A case study of sudden-onset cortically mediated visual impairments in a 12-year-old.

Research square·2025
Same author

Friends Can Make Things Very Scary: Haunted houses reveal how friends and strangers shape our fears.

Scientific American·2024
Same author

Author Correction: Minimal reporting guideline for research involving eye tracking (2023 edition).

Behavior research methods·2024
Same author

Why did Rubens add a parrot to Titian's The Fall of Man? A pictorial manipulation of joint attention.

Journal of vision·2024
Same journal

50, 100 & 150 Years: Natural fission reactor uncovered; geometry of soap bubbles.

Scientific American·2026
Same journal

Academic Freedom in Decline: When scientists can't research what they want, innovation suffers.

Scientific American·2026
Same journal

Robots Can Now Fold Your Laundry: Home-helper tasks are becoming easier for robotic assistants.

Scientific American·2026
Same journal

Journey to Titan: Inside NASA's Dragonfly mission to Saturn's largest moon.

Scientific American·2026
Same journal

Getting Pesticides Off Fruits and Veggies: Using more than water to wash produce can clean pesticide residues.

Scientific American·2026
Same journal

How Probability Theory Got Its Start: Disagreement over how to divvy up the pot in an interrupted game of chance led early mathematicians to invent modern risk assessment.

Scientific American·2026
See all related articles

Related Experiment Video

Updated: Jun 26, 2026

The Adventures of Fundi Intervention Based on the Cognitive and Emotional Processing in Attention Deficit Hyperactive Disorder Patients
05:48

The Adventures of Fundi Intervention Based on the Cognitive and Emotional Processing in Attention Deficit Hyperactive Disorder Patients

Published on: June 12, 2020

Magic and the brain

Susana Martinez-Conde1, Stephen L Macknik

  • 1Barrow Neurological Institute, Phoenix, USA.

Scientific American
|January 16, 2009
PubMed
Summary

No abstract available in PubMed .

More Related Videos

Studying Brain Function in Children Using Magnetoencephalography
08:00

Studying Brain Function in Children Using Magnetoencephalography

Published on: April 8, 2019

Establishing an Octopus Ecosystem for Biomedical and Bioengineering Research
09:10

Establishing an Octopus Ecosystem for Biomedical and Bioengineering Research

Published on: September 22, 2021

Related Experiment Videos

Last Updated: Jun 26, 2026

The Adventures of Fundi Intervention Based on the Cognitive and Emotional Processing in Attention Deficit Hyperactive Disorder Patients
05:48

The Adventures of Fundi Intervention Based on the Cognitive and Emotional Processing in Attention Deficit Hyperactive Disorder Patients

Published on: June 12, 2020

Studying Brain Function in Children Using Magnetoencephalography
08:00

Studying Brain Function in Children Using Magnetoencephalography

Published on: April 8, 2019

Establishing an Octopus Ecosystem for Biomedical and Bioengineering Research
09:10

Establishing an Octopus Ecosystem for Biomedical and Bioengineering Research

Published on: September 22, 2021