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Electroencephalographic, Heart Rate, and Galvanic Skin Response Assessment for an Advertising Perception Study: Application to Antismoking Public Service Announcements
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Electroencephalographic, Heart Rate, and Galvanic Skin Response Assessment for an Advertising Perception Study: Application to Antismoking Public Service Announcements

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[Effectiveness of the project "I don't smoke, and you?" against smoking in a secondary school in Italy]

F Roncarolo1, F C Ramella, M Rizzo

  • 1Dipart. Med. Preventiva, Occupazionale e di Comunità Sez. Igiene, Università di Pavia.

Igiene E Sanita Pubblica
|February 17, 2009
PubMed

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