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Electroencephalographic, Heart Rate, and Galvanic Skin Response Assessment for an Advertising Perception Study: Application to Antismoking Public Service Announcements
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Perceived enforcement of school tobacco policy and adolescents' cigarette smoking

Sharon Lipperman-Kreda1, Mallie J Paschall, Joel W Grube

  • 1Prevention Research Center, Pacific Institute for Research and Evaluation, 1995 University Avenue, Berkeley, CA 94704, USA. skreda@prev.org

Preventive Medicine
|March 17, 2009
PubMed
Abstract

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