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Imagining intergroup contact reduces implicit prejudice.

Rhiannon N Turner1, Richard J Crisp

  • 1Institute of Psychological Sciences, University of Leeds, Leeds LS29JT, UK. r.n.turner@leeds.ac.uk

The British Journal of Social Psychology
|March 24, 2009
PubMed
Summary
This summary is machine-generated.

Imagining intergroup contact, like talking to strangers, can reduce implicit prejudice. This mental imagery technique positively shifts attitudes towards elderly and Muslim groups.

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Area of Science:

  • Social Psychology
  • Attitude Formation
  • Intergroup Relations

Background:

  • Explicit prejudice reduction through imagined contact is established.
  • Implicit prejudice, often unconscious, remains a significant barrier to intergroup harmony.

Purpose of the Study:

  • To investigate the efficacy of mental imagery of intergroup contact in reducing implicit prejudice.
  • To assess if imagining interactions with out-group members influences implicit attitudes.

Main Methods:

  • Two studies utilized the Implicit Association Test (IAT) to measure implicit attitudes.
  • Participants engaged in mental imagery of intergroup contact (e.g., talking to elderly or Muslim strangers) versus a control condition.

Main Results:

  • Imagining conversations with elderly strangers led to more positive implicit attitudes towards the elderly.
  • Non-Muslim participants imagining interactions with Muslim strangers showed improved implicit attitudes towards Muslims.

Conclusions:

  • Mental imagery of intergroup contact is an effective strategy for reducing implicit prejudice.
  • Indirect contact strategies hold significant potential for improving intergroup relations and fostering social cohesion.