Related Experiment Video
Updated: Jun 23, 2026

13:00
Measuring Attention and Visual Processing Speed by Model-based Analysis of Temporal-order Judgments
Published on: January 23, 2017
The deliberation-without-attention effect: evidence for an artifactual interpretation
G Daniel Lassiter1, Matthew J Lindberg, Claudia González-Vallejo
1Ohio University, Athens, OH 45701, USA. lassiter@ohio.edu
Psychological Science
|May 9, 2009
Summary
Unconscious thought theory suggests complex decisions benefit from distraction. However, research shows conscious processing, not unconscious thought, drives decision-making quality.
Area of Science:
- Cognitive Psychology
- Decision-Making Research
Background:
- Unconscious-thought theory posits that distraction aids complex decision-making.
- Recent studies suggest conscious thought leads to poorer judgments than distracted (unconscious) thought.
Purpose of the Study:
- To challenge the "deliberation-without-attention" effect proposed by unconscious-thought theory.
- To re-evaluate findings through the lens of on-line versus memory-based judgments.
Main Methods:
- Experiment 1: Manipulated participants' on-line processing goals (impression formation vs. memorization).
- Experiment 2: Replicated findings and assessed cognitive effort requirements.
Main Results:
- Reversed the original findings by changing the processing goal to memorization.
- Demonstrated that cognitive effort is necessary for both original and reversed results.
Conclusions:
- The "deliberation-without-attention" effect is better explained by on-line versus memory-based judgments.
- Conscious cognitive effort, not unconscious processing, underlies these judgment patterns.
Related Concept Videos
High-Level and Low-Level Awareness
Controlled processes in human consciousness represent high-alert mental states where individuals deliberately focus their attention on achieving specific goals. Controlled processes can be seen in situations like mastering new technology, where a person might become so absorbed that they ignore surrounding distractions. Such processes involve selective attention, requiring one to concentrate on particular elements of experience while disregarding others. These are governed by executive...
Reason and Intuition
The human brain processes information for decision-making using one of two routes: an intuitive system and a rational system (Epstein, 1994; popularized by Kahneman, 2011 as System 1 and System 2, respectively). The intuitive system is quick, impulsive, and operates with minimal effort, relying on emotions or habits to provide cues for what to do next, while the rational system is logical, analytical, deliberate, and methodical. Research in neuropsychology suggests that the brain can only use...
Automatic Processing and Automatic Social Behavior
Automatic processing refers to the cognitive operations that occur without conscious intent or awareness, playing a fundamental role in shaping social cognition and behavior. These processes enable individuals to navigate complex social environments efficiently by relying on mental shortcuts and pre-existing knowledge structures known as schemas. One of the most influential mechanisms underlying automatic processing is priming, which subtly activates mental representations through exposure to...
Structuralism
Structuralism, an early psychological theory developed by Wilhelm Wundt and his student Edward Bradford Titchener, sought to dissect the human mind into its most fundamental components. Wundt's groundbreaking work in his laboratory set the stage for Titchener to define structuralism's goal as cataloging the "atoms" of the mind—sensations, images, and feelings—akin to how chemists identify elements of matter.
Titchener's approach to structuralism was unique. He employed introspection, a method...
Titchener's approach to structuralism was unique. He employed introspection, a method...
Naturalistic Observations
If you want to understand how behavior occurs, one of the best ways to gain information is to simply observe the behavior in its natural context. However, people might change their behavior in unexpected ways if they know they are being observed. How do researchers obtain accurate information when people tend to hide their natural behavior? As an example, imagine that your professor asks everyone in your class to raise their hand if they always wash their hands after using the restroom. Chances...
Confirmation Biases
The confirmation bias is the tendency to focus on information that confirms our existing beliefs and ignore information that is inconsistent with our expectations. For example, if you think that your professor is not very nice, you notice all of the instances of rude behavior exhibited by the professor while ignoring the countless pleasant interactions he is involved in on a daily basis. Have you ever fallen prey to the confirmation bias, either as the source or target of such bias?
