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Exploring global consumer attitudes toward nutrition information on food labels
Josephine M Wills1, David B Schmidt, Francy Pillo-Blocka
1European Food Information Council, Brussels, Belgium. jo.wills@eufic.org
Abstract:
In many parts of the world, food companies, consumers, and governments are re-examining the provision of nutrition information on food labels. It is important that the nutrition information provided be appropriate and understandable to the consumer and that it impact food-choice behaviors. Potentially, food labeling represents a valuable tool to help consumers make informed decisions about their diet and lifestyle. Food information organizations worldwide have been following consumer trends in the use of this information as well as consumer attitudes about food, nutrition, and health. This paper summarizes a workshop that examined consumer attitudes gathered regionally with the aim of establishing commonalities and differences.
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