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The effect of positive emotion and perceived risk on usage intention to online decision aids

Qing-guo Ma1, Kai Wang

  • 1School of Management, Zhejiang University , Hangzhou, People's Republic of China. m05wangkai@zju.edu.cn

Cyberpsychology & Behavior : the Impact of the Internet, Multimedia and Virtual Reality on Behavior and Society
|July 24, 2009
PubMed

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