Jove
Visualize
Contact Us
JoVE
x logofacebook logolinkedin logoyoutube logo
ABOUT JoVE
OverviewLeadershipBlogJoVE Help Center
AUTHORS
Publishing ProcessEditorial BoardScope & PoliciesPeer ReviewFAQSubmit
LIBRARIANS
TestimonialsSubscriptionsAccessResourcesLibrary Advisory BoardFAQ
RESEARCH
JoVE JournalMethods CollectionsJoVE Encyclopedia of ExperimentsArchive
EDUCATION
JoVE CoreJoVE BusinessJoVE Science EducationJoVE Lab ManualFaculty Resource CenterFaculty Site
Terms & Conditions of Use
Privacy Policy
Policies

Related Concept Videos

Reason and Intuition01:37

Reason and Intuition

The human brain processes information for decision-making using one of two routes: an intuitive system and a rational system (Epstein, 1994; popularized by Kahneman, 2011 as System 1 and System 2, respectively). The intuitive system is quick, impulsive, and operates with minimal effort, relying on emotions or habits to provide cues for what to do next, while the rational system is logical, analytical, deliberate, and methodical. Research in neuropsychology suggests that the brain can only use...
Evolutionary Psychology01:20

Evolutionary Psychology

Evolutionary psychology explores the origins of human behavior and mental processes by framing them within the context of natural selection, a theory famously propounded by Charles Darwin. This field asserts that many behaviors common across human societies — ranging from instinctive fear reactions to complex social interactions — arose as evolutionary adaptations. These adaptations enhanced the survival and reproductive success of our ancestors, thereby becoming embedded in the human psyche...
Reasoning01:30

Reasoning

Reasoning is the action of thinking about something in a logical, sensible way. It is integral to problem-solving, decision-making, and critical thinking. Reasoning can be inductive or deductive. Reasoning involves transforming information into conclusions, which is essential for problem-solving, decision-making, and critical thinking.
Inductive reasoning involves deriving generalizations from specific observations. This type of reasoning helps form beliefs about the world. For example,...
Causes of Social Behavior III: Biological and Environmental Influences01:28

Causes of Social Behavior III: Biological and Environmental Influences

Social behavior is a complex phenomenon that arises from the interaction between biological predispositions and environmental influences. This intricate interplay shapes how individuals think, feel, and act in various social contexts. Understanding these mechanisms requires insights from psychology, neuroscience, genetics, and evolutionary theory.Environmental Influences on Social BehaviorEnvironmental factors, including temperature, odors, and visual stimuli, play a crucial role in shaping...
Causes of Social Behavior II: Cognitive Processes01:15

Causes of Social Behavior II: Cognitive Processes

Cognitive processes affect social behavior by guiding how individuals perceive, interpret, and respond to social stimuli. These mental processes enable individuals to assess others' behaviors, attribute causes to their actions, and form expectations based on past experiences.Causes of Behavior and Social JudgmentsIndividuals determine the causes of others' behaviors by distinguishing between personal traits and external circumstances. For example, if a friend frequently arrives late, an...
Scientific Nature of Social Psychology01:30

Scientific Nature of Social Psychology

Social psychology is a scientific discipline dedicated to understanding how individuals think, feel, and behave in social contexts. Unlike common sense, which relies on anecdotal experiences and intuition, social psychology employs systematic research and empirical methods to ensure objectivity and reliability. This distinction is fundamental in distinguishing scientifically supported findings from mere speculation.Four fundamental scientific values guide a structured approach to research in...

You might also read

Related Articles

Articles linked to this work by shared authors, journal, and citation graph.

Sort by
Same author

Neural and behavioral dissociations of self-focused and other-focused incentives in trust.

Cortex; a journal devoted to the study of the nervous system and behavior·2026
Same author

Music and trust formation: a scoping review of neurobiological convergence and research priorities.

Frontiers in psychology·2026
Same author

Compensatory and impaired trust updating in mild cognitive impairment: Evidence from computational modeling and fMRI.

NeuroImage·2026
Same author

Neural signatures of context-dependent trust: How strategic interaction and social value orientation shape prosocial decisions.

NeuroImage·2026
Same author

The network architecture of general intelligence in the human connectome.

Nature communications·2026
Same author

Nutrition and Mental Health: Advances in Nutritional Cognitive Neuroscience.

Annual review of food science and technology·2026

Related Experiment Video

Updated: Jun 20, 2026

The Adventures of Fundi Intervention Based on the Cognitive and Emotional Processing in Attention Deficit Hyperactive Disorder Patients
05:48

The Adventures of Fundi Intervention Based on the Cognitive and Emotional Processing in Attention Deficit Hyperactive Disorder Patients

Published on: June 12, 2020

An evolutionarily adaptive neural architecture for social reasoning.

Aron K Barbey1, Frank Krueger, Jordan Grafman

  • 1Cognitive Neuroscience Section, National Institute of Neurological Disorders and Stroke, National Institutes of Health, Bethesda, MD, USA.

Trends in Neurosciences
|September 29, 2009
PubMed
Summary

The prefrontal cortex (PFC) is key to social cognition. This study proposes a new framework for understanding how the lateral PFC processes social norms to guide goal-directed behavior.

Related Experiment Videos

Last Updated: Jun 20, 2026

The Adventures of Fundi Intervention Based on the Cognitive and Emotional Processing in Attention Deficit Hyperactive Disorder Patients
05:48

The Adventures of Fundi Intervention Based on the Cognitive and Emotional Processing in Attention Deficit Hyperactive Disorder Patients

Published on: June 12, 2020

Area of Science:

  • Cognitive Neuroscience
  • Social Neuroscience
  • Evolutionary Psychology

Background:

  • The prefrontal cortex (PFC) plays a crucial role in social cognition.
  • Lateral PFC representations support goal-directed social behavior by aligning actions with intentions.
  • Limited understanding exists regarding the lateral PFC's functional organization for social inference.

Purpose of the Study:

  • Introduce a cognitive neuroscience framework for the lateral PFC's inferential architecture.
  • Integrate theoretical developments from evolutionary psychology with neuroscience evidence.
  • Explain how the lateral PFC orchestrates behavior based on social norms.

Main Methods:

  • Theoretical framework development.
  • Integration of cognitive neuroscience and evolutionary psychology.
  • Analysis of neuroscience evidence on social norm processing.

Main Results:

  • A proposed framework for understanding lateral PFC function in social cognition.
  • Identification of social norms (obligatory, prohibited, permissible) as key elements.
  • Elucidation of the lateral PFC's role in orchestrating social behavior.

Conclusions:

  • The lateral PFC is critical for navigating social interactions through norm-based inference.
  • This framework advances our understanding of the neural basis of social behavior.
  • Future research can build upon this model to explore social cognition mechanisms.