Strategies to recruit and retain college smokers in cessation trials
M Meghan Davidson1, Nikole J Cronk, Kari Jo Harris
1Department of Educational Psychology, College of Education and Human Sciences, University of Nebraska-Lincoln, 114 Teachers College Hall, P.O. Box 880345, Lincoln, NE 68588-0345, USA.
Abstract:
Techniques to recruit and retain college fraternity and sorority members who reported past 30-day smoking into a cessation trial are described. Recruitment efforts included relationship-building, raffles, and screening survey administration during existing meetings. Surveys were administered to 76% (n = 3,276) of members in 30 chapters, 79% of eligible members agreed to participate, and 76% of those completed assessments and were enrolled in the trial (n = 452). The retention rate was 73%. Retention efforts included cash incentives, flexible scheduling, multiple reminders, chapter incentives, and use of chapter members as study personnel. Retention was not related to demographic, behavioral, or group characteristics. The strategies of partnership, convenience, and flexibility appear effective and may prove useful to investigators recruiting similar samples.
Related Concept Videos
Longitudinal Research
Statistical Methods for Analyzing Epidemiological Data
Stimulants
Cocaine can be administered via snorting, injection, or smoking. It primarily functions by blocking the reuptake of dopamine, resulting in a euphoric high characterized by an intense sensation of happiness and...
Chronic Obstructive Pulmonary Disease-V: Management
Smoking Cessation
Persuasion Strategies
Stress Prevention and Stress Management Techniques IV

