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Published on: September 19, 2012
[Eliciting preferences for mammography: using a discrete choice experiment approach]
Ryoko Taguchi1, Yoshihiko Yamazaki, Kazuhiro Nakayama
1Department of Health Sociology, Graduate School of Health Sciences and Nursing, The University of Tokyo.
[Nihon Koshu Eisei Zasshi] Japanese Journal of Public Health
|April 27, 2010
Summary
Mammography screening demand can increase by optimizing screening attributes. Short-time screenings are competitive when priced at Yen 7500 or less, influencing patient choice.
Area of Science:
- Public Health
- Health Economics
- Behavioral Science
Context:
- Mammography screening consultation rates in Japan are declining.
- Understanding patient preferences is crucial for improving screening uptake.
- Discrete Choice Experiments (DCEs) are employed to assess demand-driven factors.
Purpose:
- To identify key attributes influencing mammography screening choices among women aged 40-59.
- To validate the Stated Preference (SP) method by comparing previous recipients and non-recipients.
- To predict future screening selection behavior based on hypothetical scenarios.
Summary:
- A DCE survey of 301 women aged 40-59 in Tokyo assessed preferences for mammography screening attributes.
- Significant factors included screening time, breast pain, detection accuracy, mortality reduction, and cost.
- Short-time screening options were found to be competitive with long-time/low-cost options if priced at Yen 7500 or less.
Impact:
- Patient preferences for screening process attributes and health outcomes are significant.
- The SP method is validated as a tool for examining screening preferences.
- Optimizing mammography screening settings, particularly time and cost, can potentially increase demand and improve public health outcomes.
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