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Updated: Jun 12, 2026

Applying an eMASS Customization Program as a Research Tool to Evaluate Consumer Benefits
Published on: September 27, 2019
Expanding the consumer-directed workforce by attracting and retaining unaffiliated workers
Lori Simon-Rusinowitz1, Dawn M Loughlin, Robert Chan
1Department of Health Services Administration and the Center on Aging, School of Public Health, University of Maryland, College Park, MD 20742, USA. LASR@umd.edu
Unaffiliated personal assistance workers earn more but are less satisfied with pay and benefits than agency workers. Findings inform recruitment, retention, and consumer-directed care strategies.
Area of Science:
- Health Services Research
- Labor Economics
- Social Policy
Background:
- Directly hired personal assistance workers, unaffiliated with agencies, are crucial in consumer-directed care.
- Understanding their working conditions is vital for program effectiveness and worker well-being.
Purpose of the Study:
- To compare the working conditions of unaffiliated personal assistance workers with agency-based and other directly hired peers.
- To analyze factors influencing the recruitment and retention of unaffiliated workers in consumer-directed settings.
Main Methods:
- Comparative analysis of working conditions, wages, and job satisfaction.
- Examination of data from consumer-directed personal assistance programs.
Main Results:
- Unaffiliated workers reported higher wages compared to their peers.
- Despite higher earnings, unaffiliated workers expressed lower satisfaction with wages and benefits than other directly hired workers.
Conclusions:
- The study highlights a paradox of higher pay but lower satisfaction among unaffiliated workers.
- Implications for consumer-directed programs focus on optimizing recruitment, retention, and overall worker and consumer experiences.
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