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Updated: Jun 8, 2026

Murine Drinking Models in the Development of Pharmacotherapies for Alcoholism: Drinking in the Dark and Two-bottle Choice
Published on: January 7, 2019
The family, research, and prime-time television in alcohol education
1Prevention Research Center, Berkeley, California.
Abstract:
Television programs contain materials relevant to health practices generally, and to drinking problems in particular. Research has found that these materials are often inaccurate and misleading. A method called cooperative consultation has succeeded in transmitting these findings to writers and producers in the industry. The response from the industry has been encouraging. The method is illustrated by using two programs and their contrasting depiction of how family members responded to an alcoholic husband and father.
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