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Related Concept Videos

Social Identity01:29

Social Identity

Social identity constitutes a significant aspect of an individual’s self-concept, shaped by membership in various social groups, including gender, nationality, ethnicity, sexual orientation, and political affiliation. Individuals associate specific traits with particular social groups, leading to internalization of these traits. For example, musicians are often perceived as creative, while women are frequently associated with nurturing tendencies. Once individuals identify with a particular...
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Role-based identities are central to understanding how individuals navigate social environments by adopting distinct self-conceptions aligned with various societal roles. These identities are not fixed traits but are constructed through personal actions and the social feedback individuals receive in context-specific interactions. Each social role, such as student, teacher, or friend, carries a set of expectations and norms that influence how people think, feel, and behave within that...
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Adolescence is a pivotal period of identity formation, during which individuals begin to answer questions central to their sense of self, such as "Who am I?" and "Who do I hope to become?" Both parents and peers play critical roles in guiding adolescents through this complex developmental phase.
Parental Influence on Identity Development
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Personal Identity01:25

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Personal identity is the deeply felt sense of self that individuals cultivate over time, intricately woven from intrinsic qualities they consider essential to their existence—qualities such as morality, intelligence, and friendliness. These attributes serve as vital internal benchmarks, guiding individuals in evaluating whether their actions resonate with their true selves.When personal identity takes center stage in one's life, individuals often emphasize their distinctiveness, highlighting...
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Humans are very diverse and although we share many similarities, we also have many differences. The social groups we belong to help form our identities (Tajfel, 1974). These differences may be difficult for some people to reconcile, which may lead to prejudice toward people who are different. Prejudice is a negative attitude and feeling toward an individual based solely on one’s membership in a particular social group (Allport, 1954; Brown, 2010). Prejudice is common against people who are...
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Behavioral Tasks for Examining Identity Recognition In Mice
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Published on: February 7, 2025

Social Identity and Preferences.

Daniel J Benjamin1, James J Choi, A Joshua Strickland

  • 1Cornell University, Institute for Social Research, and NBER.

The American Economic Review
|September 28, 2010
PubMed
Summary
This summary is machine-generated.

Social identity norms influence financial decisions. Making ethnic identity salient increased patience in Asian-Americans, while racial identity priming boosted patience in non-immigrant Black subjects, affecting discount rates and risk aversion.

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Area of Science:

  • Behavioral Economics
  • Social Psychology
  • Decision Science

Background:

  • Social identities shape individual behavior and decision-making.
  • Understanding the influence of social norms on economic choices is crucial.
  • Previous research has not fully explored the impact of salient social identities on financial behaviors.

Purpose of the Study:

  • To investigate the marginal behavioral effect of social identity norms on discount rates and risk aversion.
  • To measure how laboratory subjects' choices change when specific social identities are made salient.
  • To differentiate the effects of ethnic, racial, and gender identities on intertemporal and risk choices.

Main Methods:

  • Laboratory experiments with human subjects.
  • Salience manipulation of social identities (ethnic, racial, gender).
  • Measurement of choices related to discount rates and risk aversion.

Main Results:

  • Salient ethnic identity led Asian-American subjects to make more patient choices.
  • Salient racial identity increased patience in non-immigrant Black subjects, but not in immigrant Black subjects.
  • Salient gender identity had no significant effect on intertemporal or risk choices.

Conclusions:

  • Social identity salience can significantly alter financial decision-making, specifically patience.
  • The impact of social identity norms on economic behavior is nuanced and depends on the specific identity and context.
  • Future research should explore the mechanisms behind these identity-based behavioral effects.