Related Experiment Video
Updated: Jun 7, 2026

Brain Imaging Investigation of the Memory-Enhancing Effect of Emotion
Published on: May 4, 2011
Mood and global-local focus: priming a local focus reverses the link between mood and global-local processing
Jeffrey R Huntsinger1, Gerald L Clore, Yoav Bar-Anan
1Department of Psychology, Loyola University Chicago, 1032 W. Sheridan Road, Chicago, IL 60666, USA. jhuntsinger@luc.edu
Abstract:
Positive moods promote a focus on the forest (global focus) and negative moods, a focus on the trees (local focus). Is this well-established link fixed or variable? Does it reflect a direct influence of affect, as usually assumed, or is it frequently observed simply because a global perspective is often dominant? If affect serves as information about the value of currently accessible inclinations, and a global focus is generally the default perspective, then the global focus of positive affect and local focus of negative affect might be variable rather than fixed. Two experiments tested this hypothesis using different mood inductions, different tests of global-local focus, and different methods of inducing global and local perspectives. In each, we discovered that positive affect empowered whatever focus was momentarily dominant. Thus, whether individuals in happy moods saw the forest or the trees depended only on which of the two had been primed.
More Related Videos
09:48Intracortical Inhibition Within the Primary Motor Cortex Can Be Modulated by Changing the Focus of Attention
Published on: September 11, 2017
05:36Central and Divided Visual Field Presentation of Emotional Images to Measure Hemispheric Differences in Motivated Attention
Published on: November 16, 2017
Related Concept Videos
First Impression
The Influence of Affect on Cognition
Automatic Processing and Automatic Social Behavior
Factors Affecting Perception
An illustrative example of a perceptual set is the scenario where an airline pilot told...
The Influence of Cognition on Affect
Framing Effects