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Flipping ORs: does this common practice make business sense?

OR Manager

|January 22, 2011

Summary

No abstract available in PubMed .

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Persuasion Strategies

Persuasion Strategies

Researchers have tested many persuasion strategies, including the foot-in-the door and the door-in-the-face techniques, in a variety of contexts. Ultimately, the principles are effective in selling products and changing people’s attitude, ideas, and behaviors (Cialdini & Goldstein, 2004).

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