Related Experiment Video
Updated: Jun 4, 2026

How to Study Placebo Responses in Motion Sickness with a Rotation Chair Paradigm in Healthy Participants
Published on: December 14, 2014
Placebo response in clinical trials with schizophrenia patients
Bruce J Kinon1, Alison J Potts, Susan B Watson
1Lilly Research Laboratories, Indianapolis, Indiana, USA. bj_kinon@lilly.com
Purpose Of Review:
The magnitude of placebo response is an important factor in the outcome of clinical trials, in that excessive placebo response can obscure true drug-placebo differences. There is ample evidence of the impact of elevated placebo response in trials of major depression, but less intensive research has been done in the area of schizophrenia. We present a current review of placebo response in clinical trials of schizophrenia.
Recent Findings:
The existing evidence suggests that placebo response in schizophrenia trials may be similar in magnitude, quality, and impact to that observed in depression trials, and has similarly increased over the past several years. We discuss factors influencing excessive placebo response during the conduct of clinical trials and how they may be managed to help minimize placebo response.
Summary:
There does not appear to be any single major factor contributing to the high levels of placebo response in schizophrenia clinical trials; therefore, a multipronged approach to minimizing excessive placebo response or its impact is recommended.
Related Concept Videos
The Placebo Effect
Psychosis: Goals of Pharmacotherapy
Blind Procedures
Drug Therapy
Antianxiety Medications
Psychosis and Antipsychotic Drugs: Overview
Blinding
