Related Experiment Video

Updated: Jun 2, 2026

Measuring the Subjective Value of Risky and Ambiguous Options using Experimental Economics and Functional MRI Methods
13:04

Measuring the Subjective Value of Risky and Ambiguous Options using Experimental Economics and Functional MRI Methods

Published on: September 19, 2012

I'm feeling lucky: the relationship between affect and risk-seeking in the framing effect

Elaine Cheung1, Joseph A Mikels

  • 1Department of Psychology, Northwestern University, Swift Hall, 2029 Sheridan Road, Evanston, IL 60208-2710, USA. elainecheung2015@u.northwestern.edu

Emotion (Washington, D.C.)
|April 27, 2011
PubMed

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