Jove
Visualize
Contact Us
JoVE
x logofacebook logolinkedin logoyoutube logo
ABOUT JoVE
OverviewLeadershipBlogJoVE Help Center
AUTHORS
Publishing ProcessEditorial BoardScope & PoliciesPeer ReviewFAQSubmit
LIBRARIANS
TestimonialsSubscriptionsAccessResourcesLibrary Advisory BoardFAQ
RESEARCH
JoVE JournalMethods CollectionsJoVE Encyclopedia of ExperimentsArchive
EDUCATION
JoVE CoreJoVE BusinessJoVE Science EducationJoVE Lab ManualFaculty Resource CenterFaculty Site
Terms & Conditions of Use
Privacy Policy
Policies

Related Concept Videos

Automatic Processing and Automatic Social Behavior01:28

Automatic Processing and Automatic Social Behavior

Automatic processing refers to the cognitive operations that occur without conscious intent or awareness, playing a fundamental role in shaping social cognition and behavior. These processes enable individuals to navigate complex social environments efficiently by relying on mental shortcuts and pre-existing knowledge structures known as schemas. One of the most influential mechanisms underlying automatic processing is priming, which subtly activates mental representations through exposure to...

You might also read

Related Articles

Articles linked to this work by shared authors, journal, and citation graph.

Sort by
Same author

Evaluative processing of emotional and moral content during discourse comprehension: Insights from event-related brain potentials.

Brain and language·2026
Same author

Striking global similarities in dog-human interactions.

Scientific reports·2026
Same author

Vocal emotion perception in hearing loss - feasibility of an online training program to improve emotion perception in older adults.

Hearing research·2026
Same author

Event-related oscillations in human action observation: the roles of action types and EEG baselines.

NeuroImage·2026
Same author

Binding and retrieval of omitted responses in complex response sequences.

Attention, perception & psychophysics·2026
Same author

Concurrent associations between objective markers and subjective markers of aging with indicators of successful aging: An integrative approach.

European journal of ageing·2026
Same journal

Hyperbaric oxygen intervention enhances cooperative gains in high-trust people at high-altitude: the role of medial prefrontal inter-brain synchrony.

Social cognitive and affective neuroscience·2026
Same journal

Multimodal correlates of socioemotional movie-watching and their associations with internalizing symptoms in childhood and adulthood.

Social cognitive and affective neuroscience·2026
Same journal

Emotional Information Recruits Specific Neural Dynamics to Support Hierarchical Cognitive Control.

Social cognitive and affective neuroscience·2026
Same journal

Hierarchical systems in the default mode network when reasoning about self and other mental states.

Social cognitive and affective neuroscience·2026
Same journal

Humanness as Social Normativity: Neural Evidence that Humanized Faces Align with Gender Schemas.

Social cognitive and affective neuroscience·2026
Same journal

Making new connections: An fNIRS machine learning classification study of inter-brain synchrony in the default mode network.

Social cognitive and affective neuroscience·2026
See all related articles

Related Experiment Video

Updated: Jun 1, 2026

A Semantic Priming Event-related Potential (ERP) Task to Study Lexico-semantic and Visuo-semantic Processing in Autism Spectrum Disorder
08:17

A Semantic Priming Event-related Potential (ERP) Task to Study Lexico-semantic and Visuo-semantic Processing in Autism Spectrum Disorder

Published on: April 12, 2018

Automatic response activation in sequential affective priming: an ERP study.

Andreas B Eder1, Hartmut Leuthold, Klaus Rothermund

  • 1Department of Psychology, University of Würzburg, Röntgenring 10, 97070 Würzburg, Germany. andreas.eder@psychologie.uni-wuerzburg.de

Social Cognitive and Affective Neuroscience
|June 7, 2011
PubMed
Summary
This summary is machine-generated.

Affective priming effects speed up responses when stimuli match in valence. This study used the lateralized readiness potential (LRP) to show both semantic and response priming contribute to these effects.

More Related Videos

How to Find Effects of Stimulus Processing on Event Related Brain Potentials of Close Others when Hyperscanning Partners
09:52

How to Find Effects of Stimulus Processing on Event Related Brain Potentials of Close Others when Hyperscanning Partners

Published on: May 31, 2018

Related Experiment Videos

Last Updated: Jun 1, 2026

A Semantic Priming Event-related Potential (ERP) Task to Study Lexico-semantic and Visuo-semantic Processing in Autism Spectrum Disorder
08:17

A Semantic Priming Event-related Potential (ERP) Task to Study Lexico-semantic and Visuo-semantic Processing in Autism Spectrum Disorder

Published on: April 12, 2018

How to Find Effects of Stimulus Processing on Event Related Brain Potentials of Close Others when Hyperscanning Partners
09:52

How to Find Effects of Stimulus Processing on Event Related Brain Potentials of Close Others when Hyperscanning Partners

Published on: May 31, 2018

Area of Science:

  • Cognitive Neuroscience
  • Psychology

Background:

  • Affective priming effects demonstrate faster responses to congruent affective stimuli.
  • Two proposed mechanisms are semantic priming and response priming.

Purpose of the Study:

  • To investigate prime-induced response activations using the lateralized readiness potential (LRP).
  • To differentiate between semantic and response priming mechanisms in affective priming.

Main Methods:

  • Measurement of stimulus-locked and response-locked lateralized readiness potential (LRP).
  • Analysis of P300 and N400 components during an evaluative categorization task.

Main Results:

  • Earlier onset of stimulus-locked LRP in congruent trials.
  • Priming modulated LRP amplitude, suggesting incorrect response activation in incongruent trials.
  • N400 amplitude was modulated by priming, while P300 latency was not.

Conclusions:

  • Both semantic and response priming contribute to affective priming effects.
  • Evidence supports distinct neural mechanisms underlying affective priming.