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Performative evaluation and social return on investment: potential in innovative health promotion interventions
Julie Gibson1, Anita Jones, Helen Travers
1HITnet, Cairns, QL , Australia.
Objective:
The purpose of this study was to describe an approach to evaluation of a project involving complex health behaviours that incorporates collateral social outcomes.
Method:
Evaluation challenges and responses for an innovative information and communication technologies for development (ICT4D) initiative (HITnet) operating in remote Indigenous Australia are presented.
Conclusions:
Innovation in evaluation must match innovation in project design and application. Two methodologies--performative research, and social return on investment--as proposed for a HITnet, sexual health promotion project, are considered.
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