Related Experiment Video
Updated: May 29, 2026

Tactile Vibrating Toolkit and Driving Simulation Platform for Driving-Related Research
Published on: December 18, 2020
The effects of prompting and reinforcement on safe behavior of bicycle and motorcycle riders
Takeru Okinaka1, Tsuneo Shimazaki
1Graduate School of Humanities, Kwansei Gakuin University, Nishinomiya-City, Japan. t-okinaka@kwansei.ac.jp
Abstract:
A reversal design was used to evaluate the effects of vocal and written prompts as well as reinforcement on safe behavior (dismounting and walking bicycles or motorcycles on a sidewalk) on a university campus. Results indicated that an intervention that consisted of vocal and written prompts and reinforcement delivered by security guards was effective at increasing safe behavior exhibited by bicycle and motorcycle riders. No differences were observed between vehicle type or gender with regard to engagement in safe behavior.
Related Concept Videos
Reinforcement
Positive reinforcement occurs when a behavior is followed by the presentation of a rewarding stimulus, increasing the frequency of that behavior. For example:
Law of Effect
Edward Thorndike's foundational work involved studying learning in animals, particularly using puzzle boxes...
Operant Conditioning Intervention
In operant conditioning, behaviors that are...
Operant Conditioning
Reinforcement in operant conditioning can be positive or negative, both of which serve to increase the likelihood of a behavior. Positive...
Behavior Modification
A real-world application of operant conditioning principles is applied...
Timing and Consequences on Behavior
Humans, however, can respond to delayed reinforcers. We often make decisions between immediate small rewards and delayed larger rewards. This ability to delay gratification is a significant factor...

