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Updated: May 28, 2026

Perceptual and Category Processing of the Uncanny Valley Hypothesis' Dimension of Human Likeness: Some Methodological Issues
Published on: June 3, 2013
A comparison of signal detection theory to the objective threshold/strategic model of unconscious perception
1Psychology Department, Shippensburg University, 101 FSC, Shippensburg, PA 17257, USA. sjhaas@ship.edu
Abstract:
A key problem in unconscious perception research is ruling out the possibility that weak conscious awareness of stimuli might explain the results. In the present study, signal detection theory was compared with the objective threshold/strategic model as explanations of results for detection and identification sensitivity in a commonly used unconscious perception task. In the task, 64 undergraduate participants detected and identified one of four briefly displayed, visually masked letters. Identification was significantly above baseline (i.e., proportion correct > .25) at the highest detection confidence rating. This result is most consistent with signal detection theory's continuum of sensory states and serves as a possible index of conscious perception. However, there was limited support for the other model in the form of a predicted "looker's inhibition" effect, which produced identification performance that was significantly below baseline. One additional result, an interaction between the target stimulus and type of mask, raised concerns for the generality of unconscious perception effects.
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