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Communities of Care and Caring: The Case of MSWatch.com(R)
Robert Weis1, Keith Stamm, Craig Smith
1Weis Communications, USA. weiscmu@aol.com.
Abstract:
Can a health-care website stimulate its members to become a `community of care and caring', facilitating both medical `information' and personal `support'? This study of MSWatch.com provides conceptual distinctions about `ties' to a `community' and raises questions about communications designed to serve patients with Multiple Sclerosis. An online survey of members of the website shows that members tend to: (1) make use of both its health-care information (care) and support (caring) functions, especially the former; (2) evaluate the website more highly overall if they make use of both information and support; (3) use the website the most during early stages of the disease; and (4) enhance their ties to the virtual community through using communication information and support.
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