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Electroencephalographic, Heart Rate, and Galvanic Skin Response Assessment for an Advertising Perception Study: Application to Antismoking Public Service Announcements
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A snapshot of the striking decrease in cigarette smoking prevalence in Brazil between 1989 and 2008

A S Szklo1, L M de Almeida, V C Figueiredo

  • 1Division of Epidemiology, Coordination for Prevention and Surveillance, Brazilian National Cancer Institute (INCA), Brazil. aszklo@inca.gov.br

Preventive Medicine
|December 21, 2011
PubMed
Abstract

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