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Updated: May 25, 2026

Assessment of Social Transmission of Food Preferences Behaviors
Published on: January 25, 2018
Beliefs and attitudes toward vegetarian lifestyle across generations
Peter Pribis1, Rose C Pencak, Tevni Grajales
1Department of Nutrition and Wellness, Andrews University, Berrien Springs, MI 49104-0210, USA. pribis@andrews.edu
Abstract:
The objective of the study was to examine whether reasons to adopt vegetarian lifestyle differ significantly among generations. Using a Food Frequency Questionnaire (FFQ), we identified that 4% of the participants were vegans, 25% lacto-ovo-vegetarians, 4% pesco-vegetarians and 67% non-vegetarian. Younger people significantly agreed more with the moral reason and with the environmental reason. People ages 41-60 significantly agreed more with the health reason. There are significant differences across generations as to why people choose to live a vegetarian lifestyle.
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