Related Experiment Video
Updated: May 25, 2026

Working Memory Training for Older Participants: A Control Group Training Regimen and Initial Intellectual Functioning Assessment
Published on: September 20, 2020
Working memory benefits creative insight, musical improvisation, and original ideation through maintained
Carsten K W De Dreu1, Bernard A Nijstad, Matthijs Baas
1University of Amsterdam, The Netherlands. c.k.w.dedreu@uva.nl
Working memory capacity (WMC) enhances creativity by enabling sustained focus and preventing mind-wandering. Higher WMC is linked to better creative performance, particularly in tasks requiring persistent element combination.
Area of Science:
- Cognitive Psychology
- Neuroscience of Creativity
Background:
- Anecdotal evidence suggests executive functions are crucial for creativity.
- Scientific evidence directly linking working memory capacity (WMC) to creativity is limited.
Purpose of the Study:
- To investigate the relationship between working memory capacity (WMC) and creative performance.
- To test the hypothesis that WMC facilitates creativity through persistent, focused processing.
Main Methods:
- Four studies were conducted, employing creative insight tasks, cognitive load manipulations, and assessments of WMC.
- Time-on-task and creativity were measured in relation to WMC levels.
- Creative improvisation by cellists was analyzed based on WMC.
Main Results:
- Cognitive load impaired creative insight performance.
- High WMC individuals showed increased creativity with longer task engagement.
- WMC predicted original ideation by supporting persistent processing, not flexible processing.
Conclusions:
- Working memory capacity (WMC) is a significant predictor of creative performance.
- WMC benefits creativity by enabling sustained attention and minimizing mind wandering.
- The findings support the Dual Pathway to Creativity Model's emphasis on persistence.
Related Concept Videos
Working Memory
Information Processing Approach
High-Level and Low-Level Awareness
Chunking and Rehearsal in Sensory Memory
The Influence of Affect on Cognition
Creative Thinking
Divergent thinking is the...

