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Related Concept Videos

Persuasion Strategies01:52

Persuasion Strategies

Researchers have tested many persuasion strategies, including the foot-in-the door and the door-in-the-face techniques, in a variety of contexts. Ultimately, the principles are effective in selling products and changing people’s attitude, ideas, and behaviors (Cialdini & Goldstein, 2004).
Framing Effects03:26

Framing Effects

Information is everywhere and its presentation—such as how and when items are presented—can impact our perceptions and decisions surrounding the info. This broad concept umbrellas framing effects—influences that occur due to the way information is framed in its appearance, whether it’s purely the order or the specific wording of a message. Let’s take a look at numerous ways in which two versions of something can objectively say the same thing, yet we respond in different ways based on the...
Social Traps01:41

Social Traps

Social traps are negative situations where people get caught in a direction or relationship that later proves to be unpleasant, with no easy way to back out of or avoid. The concept was orignally introduced by John Platt who applied psychology to Garrett Hardin's "Tragedy of the Commons", where in New England herd owners could let their cattle graze in the common ground. This situation seems like a good idea, but an individual could have an advantage. If they owned more cows, the larger...
Upward Impending Motion01:21

Upward Impending Motion

A square-threaded screw jack is a mechanical device widely used for lifting heavy loads or applying considerable force. Its operation is based on converting the force applied at its handle into a torsional moment, causing the upward impending motion of the screw. This movement is accomplished by overcoming the static friction between the threads of the screw and the jack.
To better comprehend how a screw jack functions, consider the completely unraveled thread as a block in contact with the...
Conservation of Linear Momentum for a System of Particles01:28

Conservation of Linear Momentum for a System of Particles

In the dynamic realm of billiards, a fascinating interplay of forces governs the motion of cue balls and stationary balls. When the cue ball collides with a stationary ball, linear momentum is exchanged. The cue ball imparts a fraction of its linear momentum to the stationary ball, causing the cue ball to decelerate while initiating the motion of the stationary ball.
The impulsive force at play during this interaction is of extremely short duration, rendering its impulse negligible. When...
The Maximum Power Transfer Theorem01:20

The Maximum Power Transfer Theorem

Consider a linear AC Thevenin equivalent circuit connected to a load impedance.
The load connected draws the current, and the circuit delivers the power to the load. The alternating current flowing through the load is determined using the rectangular form of voltages, currents, network impedance, and load impedance. The average power delivered to the load is obtained from the product of the square of current and load resistance.

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Cortical Neurogenesis: Transitioning from Advances in the Laboratory to Cell-Based Therapies

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Toppling the Bill--pass it on

John Gabbay1

  • 1University of Southampton.

British Journal of Nursing (Mark Allen Publishing)
|February 7, 2012
PubMed
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