Jove
Visualize
Contact Us
JoVE
x logofacebook logolinkedin logoyoutube logo
ABOUT JoVE
OverviewLeadershipBlogJoVE Help Center
AUTHORS
Publishing ProcessEditorial BoardScope & PoliciesPeer ReviewFAQSubmit
LIBRARIANS
TestimonialsSubscriptionsAccessResourcesLibrary Advisory BoardFAQ
RESEARCH
JoVE JournalMethods CollectionsJoVE Encyclopedia of ExperimentsArchive
EDUCATION
JoVE CoreJoVE BusinessJoVE Science EducationJoVE Lab ManualFaculty Resource CenterFaculty Site
Terms & Conditions of Use
Privacy Policy
Policies

Related Concept Videos

Chunking and Rehearsal in Sensory Memory01:22

Chunking and Rehearsal in Sensory Memory

Improving short-term memory can be achieved through techniques like chunking and rehearsal. Chunking involves organizing information into larger, more manageable units. This technique is particularly useful for information that exceeds the typical memory span of between five and nine items. For instance, logging into an online account with a password like "ta89vq0179gz" involves grouping letters and numbers into three chunks—ta89, vq01, and 79gz. It makes large amounts of information more...
Forgetting01:21

Forgetting

Forgetting is an intrinsic aspect of human memory, characterized by the gradual loss or inaccessibility of information over time. Hermann Ebbinghaus, a pioneering psychologist, extensively studied this phenomenon and formulated the forgetting curve. This curve illustrates that memory loss occurs rapidly immediately after learning and then decelerates over time. Several mechanisms contribute to forgetting, including encoding failure, storage decay, retrieval failure, and interference.
Encoding...
Interference and Decay01:16

Interference and Decay

Forgetting is a complex cognitive phenomenon influenced by several factors, among which interference and decay are particularly prominent. These processes explain why individuals often struggle to retrieve specific information from memory, leading to lapses in recall that can be observed in everyday situations.
Interference occurs when competing memories hinder the retrieval of particular information. It can be classified into two types: proactive and retroactive interference. Proactive...
Understanding Memory01:19

Understanding Memory

Memory is the retention of information or experiences over time, facilitated through three main processes: encoding, storage, and retrieval. Encoding is the process of inputting information into the memory system. For instance, when listening to a lecture, watching a play, reading a book, or having a conversation, the brain is actively encoding information. This initial stage involves transforming sensory input into a form that can be processed and stored by the brain. Various factors, such as...
Chunking01:12

Chunking

Chunking is a powerful cognitive technique that improves short-term memory retention by organizing information into smaller, more manageable units. The brain, limited by working memory capacity, can more easily process and store information when it is divided into "chunks" rather than presented as discrete, unrelated elements. Chunking is especially useful when dealing with large amounts of information, such as numerical sequences, words, or complex ideas.
The principle behind chunking is...
Elaborative Rehearsals01:07

Elaborative Rehearsals

Elaborative rehearsal is a crucial cognitive strategy that strengthens information encoding in long-term memory by making meaningful connections between new data and pre-existing knowledge. This approach contrasts with maintenance rehearsal, which involves simple repetition without delving into the significance of the information. While maintenance rehearsal might temporarily keep information active in short-term memory, it is less effective for long-term retention.
The effectiveness of...

You might also read

Related Articles

Articles linked to this work by shared authors, journal, and citation graph.

Sort by
Same author

Thinking without Words: Cognition doesn't require language, it turns out.

Scientific American·2025
Same author

Wiki-Curious: Are you a " busybody," a "hunter" or a "dancer"?

Scientific American·2025
Same author

What Makes a Psychedelic Experience? : Is it chemical, empirical, or mental and subjective?

Scientific American·2024
Same author

Quantum Mutants: Spooky physics could alter your DNA.

Scientific American·2024
Same author

The Lure of Light in the Night: Insects aren't drawn to nighttime illumination for the reasons we think they are.

Scientific American·2024
Same author

Where Will All the New Neuroscientists Go?

Scientific American·2016
Same journal

50, 100 & 150 Years: Natural fission reactor uncovered; geometry of soap bubbles.

Scientific American·2026
Same journal

Academic Freedom in Decline: When scientists can't research what they want, innovation suffers.

Scientific American·2026
Same journal

Robots Can Now Fold Your Laundry: Home-helper tasks are becoming easier for robotic assistants.

Scientific American·2026
Same journal

Journey to Titan: Inside NASA's Dragonfly mission to Saturn's largest moon.

Scientific American·2026
Same journal

Getting Pesticides Off Fruits and Veggies: Using more than water to wash produce can clean pesticide residues.

Scientific American·2026
Same journal

How Probability Theory Got Its Start: Disagreement over how to divvy up the pot in an interrupted game of chance led early mathematicians to invent modern risk assessment.

Scientific American·2026
See all related articles

Related Experiment Video

Updated: May 24, 2026

A Real-world What-Where-When Memory Test
09:13

A Real-world What-Where-When Memory Test

Published on: May 16, 2017

Forget cramming

Gary Stix

    Scientific American
    |March 2, 2012
    PubMed
    Summary

    No abstract available in PubMed .

    More Related Videos

    Using Practice Testing, Public Speaking, and Source Monitoring to Examine the Influences of Learning Strategies and Stress on Episodic Memory
    07:59

    Using Practice Testing, Public Speaking, and Source Monitoring to Examine the Influences of Learning Strategies and Stress on Episodic Memory

    Published on: June 14, 2019

    Measuring Neural Mechanisms Underlying Sleep-Dependent Memory Consolidation During Naps in Early Childhood
    08:20

    Measuring Neural Mechanisms Underlying Sleep-Dependent Memory Consolidation During Naps in Early Childhood

    Published on: October 2, 2019

    Related Experiment Videos

    Last Updated: May 24, 2026

    A Real-world What-Where-When Memory Test
    09:13

    A Real-world What-Where-When Memory Test

    Published on: May 16, 2017

    Using Practice Testing, Public Speaking, and Source Monitoring to Examine the Influences of Learning Strategies and Stress on Episodic Memory
    07:59

    Using Practice Testing, Public Speaking, and Source Monitoring to Examine the Influences of Learning Strategies and Stress on Episodic Memory

    Published on: June 14, 2019

    Measuring Neural Mechanisms Underlying Sleep-Dependent Memory Consolidation During Naps in Early Childhood
    08:20

    Measuring Neural Mechanisms Underlying Sleep-Dependent Memory Consolidation During Naps in Early Childhood

    Published on: October 2, 2019