Related Experiment Video
Updated: May 23, 2026

An R-Based Landscape Validation of a Competing Risk Model
Published on: September 16, 2022
Risk taking and effective R&D management
William F Banholzer1, Laura J Vosejpka
1The Dow Chemical Company, Midland, MI 48674, USA.
Abstract:
Several key strategies can be used to manage the risk associated with innovation to create maximum value. These include balancing the timing of investments versus cash flows, management of fads, prioritization across the company, savvy portfolio management, and a system of metrics that measure real success. Successful R&D managers will do whatever is necessary to manage the risks associated with an R&D program and stick to their long-term strategy.
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