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Electroencephalographic, Heart Rate, and Galvanic Skin Response Assessment for an Advertising Perception Study: Application to Antismoking Public Service Announcements
06:39

Electroencephalographic, Heart Rate, and Galvanic Skin Response Assessment for an Advertising Perception Study: Application to Antismoking Public Service Announcements

Published on: August 28, 2017

News media outreach and newspaper coverage of tobacco control

Linda L Pederson1, David E Nelson, Stephen Babb

  • 1National Cancer Institute, Bethesda, MD, USA. lindap@mindspring.com

Health Promotion Practice
|March 31, 2012
PubMed
Abstract

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