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Behavior Modification01:21

Behavior Modification

Behavioral approaches have often been criticized for ignoring mental processes and focusing solely on observable behavior. However, these approaches provide an optimistic perspective for individuals seeking to change their behaviors. Rather than concentrating on intrinsic personality traits, behavioral approaches suggest that even longstanding habits can be modified by changing the reward contingencies that maintain them.
A real-world application of operant conditioning principles is applied...
Behaviorism01:28

Behaviorism

The field of behaviorism was pioneered by figures such as Ivan Pavlov, John B. Watson, and B.F. Skinner fundamentally shifted the focus of psychology to the observable and controllable aspects of human and animal behavior. This shift marked a critical evolution in the discipline, emphasizing scientific rigor and experimental methodology.
The core premise of behaviorism is its focus on observable behavior rather than internal thoughts or feelings. This approach argues that true scientific...
What is an ANOVA?01:16

What is an ANOVA?

The Analysis of Variance or ANOVA is a statistical test developed by Ronald Fisher in 1918. It is performed on three or more samples to check for equality between their means.
Before performing ANOVA, one must ensure that the samples used for this analysis have three crucial characteristics or statistical assumptions. The first assumption states that the samples should be drawn from normally distributed samples, while the second requires that all the drawn samples should be randomly and...
Law of Effect01:06

Law of Effect

B.F. Skinner, a prominent figure in behavioral psychology, introduced operant conditioning by emphasizing the role of consequences in shaping behavior. This theory builds upon the law of effect proposed by Edward Thorndike, which posits that behaviors followed by satisfying outcomes are likely to be repeated. In contrast, those followed by unsatisfying outcomes are less likely to recur.
Edward Thorndike's foundational work involved studying learning in animals, particularly using puzzle boxes...
What is ANOVA?01:13

What is ANOVA?

The Analysis of Variance or ANOVA is a statistical test developed by Ronald Fisher in 1918. It is performed on three or more samples to check for equality between their means.
Before performing ANOVA, one must ensure that the samples used for this analysis have three crucial characteristics or statistical assumptions. The first assumption states that the samples should be drawn from normally distributed samples, while the second requires that all the drawn samples be randomly and independently...
Autism Spectrum Disorder01:19

Autism Spectrum Disorder

Autism spectrum disorder (ASD) is a neurodevelopmental condition marked by persistent deficits in social communication and interaction alongside restrictive and repetitive behaviors or interests. ASD is sometimes accompanied by intellectual impairment.
These core symptoms manifest differently among individuals, ranging from mild to severe. The disorder's complexity extends beyond its clinical presentation, encompassing a diverse range of biological, cognitive, and sociocultural influences.

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Updated: May 23, 2026

A Step-by-Step Implementation of DeepBehavior, Deep Learning Toolbox for Automated Behavior Analysis
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What happened to analysis in applied behavior analysis?

W D Pierce, W F Epling

    The Behavior Analyst
    |April 6, 2012
    PubMed
    Summary
    This summary is machine-generated.

    Applied behavior analysis (ABA) research shows a decline in analytic behavior, favoring "cure-help" over scientific analysis. This shift hinders progress in behavior technology, necessitating a return to core analytical principles.

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    Area of Science:

    • Behavioral Science
    • Applied Behavior Analysis
    • Experimental Analysis of Behavior

    Background:

    • Current applied behavior analysis (ABA) research exhibits a strong
    • cure-help
    • orientation, with analytic behavior at low levels.

    Purpose of the Study:

    • To analyze the shift in applied behavior analysis (ABA) research away from scientific analysis towards a
    • cure-help
    • focus.
    • To examine the impact of institutional, agency, and publication policies on research direction.
    • To propose a re-definition of "social importance" to re-orient applied research towards analysis.

    Main Methods:

    • Analysis of research trends in a recent volume of the Journal of Applied Behavior Analysis (JABA).
    • Examination of the relationship between applied behavior analysis and experimental analysis of behavior.
    • Review of the original objectives of behavioral technology.

    Main Results:

    • A low proportion of scientific, analytic behavior and a high proportion of
    • cure-help
    • behavior observed in applied research.
    • Evidence of a separation between applied behavior analysis and experimental analysis of behavior.
    • Limited integration of basic behavioral principles and current experimental research.

    Conclusions:

    • The current focus on
    • cure-help
    • and the separation from experimental analysis impede the development of a robust behavior technology.
    • A return to analytical principles, a revised definition of "social importance," and changes in publication policies are crucial for the future of analysis in ABA.
    • Educational contingencies for students need redesign to ensure the survival of analytical approaches in applied behavior analysis.