Jove
Visualize
Contact Us
JoVE
x logofacebook logolinkedin logoyoutube logo
ABOUT JoVE
OverviewLeadershipBlogJoVE Help Center
AUTHORS
Publishing ProcessEditorial BoardScope & PoliciesPeer ReviewFAQSubmit
LIBRARIANS
TestimonialsSubscriptionsAccessResourcesLibrary Advisory BoardFAQ
RESEARCH
JoVE JournalMethods CollectionsJoVE Encyclopedia of ExperimentsArchive
EDUCATION
JoVE CoreJoVE BusinessJoVE Science EducationJoVE Lab ManualFaculty Resource CenterFaculty Site
Terms & Conditions of Use
Privacy Policy
Policies

Related Concept Videos

Parallel Processing01:20

Parallel Processing

The brain processes sensory information rapidly due to parallel processing, which involves sending data across multiple neural pathways at the same time. This method allows the brain to manage various sensory qualities, such as shapes, colors, movements, and locations, all concurrently. For instance, when observing a forest landscape, the brain simultaneously processes the movement of leaves, the shapes of trees, the depth between them, and the various shades of green. This enables a quick and...
Automatic Processing and Automatic Social Behavior01:28

Automatic Processing and Automatic Social Behavior

Automatic processing refers to the cognitive operations that occur without conscious intent or awareness, playing a fundamental role in shaping social cognition and behavior. These processes enable individuals to navigate complex social environments efficiently by relying on mental shortcuts and pre-existing knowledge structures known as schemas. One of the most influential mechanisms underlying automatic processing is priming, which subtly activates mental representations through exposure to...
First Impression01:09

First Impression

First impressions play a crucial role in social perception, shaping how individuals assess others in professional, academic, and interpersonal contexts. Psychological research highlights the significance of cognitive biases, such as the primacy and recency effects, which influence how people interpret and recall information.The Primacy Effect and Cognitive AnchoringThe primacy effect describes the tendency for initial information to impact judgment disproportionately. When individuals encounter...
Reason and Intuition01:37

Reason and Intuition

The human brain processes information for decision-making using one of two routes: an intuitive system and a rational system (Epstein, 1994; popularized by Kahneman, 2011 as System 1 and System 2, respectively). The intuitive system is quick, impulsive, and operates with minimal effort, relying on emotions or habits to provide cues for what to do next, while the rational system is logical, analytical, deliberate, and methodical. Research in neuropsychology suggests that the brain can only use...
Perception01:28

Perception

Perception is a fundamental psychological process that enables individuals to organize, interpret, and consciously experience sensory information. This process is crucial for understanding and interacting with the world around us. It includes both bottom-up and top-down processing, each playing a distinct role in how we perceive our environment.
Bottom-up processing begins at the sensory level, where receptors detect external environmental stimuli. These could include the tactile sensation of...
Facial Feedback Hypothesis01:24

Facial Feedback Hypothesis

Charles Darwin proposed that facial expressions are an evolutionary adaptation for communication. He argued that these expressions are not influenced by culture but are universal across species. For example, a snarling expression with exposed teeth signals a threat in many animals, including humans. Darwin also suggested that displaying an emotion can intensify the feeling. Smiling, for example, could enhance one's sense of happiness. This idea laid the foundation for understanding the role of...

You might also read

Related Articles

Articles linked to this work by shared authors, journal, and citation graph.

Sort by
Same author

Face memory is shaped more by fixation durations and sequences than by where observers fixate within the face.

Journal of vision·2026
Same author

Assessment of Trait Empathy Scales: Comparing the IRI and the TEQ on Convergent Validity with Sexual Prejudice, Gender Effects, and Temporal Stability.

Journal of personality assessment·2025
Same author

A multilab investigation into the N2pc as an indicator of attentional selectivity: Direct replication of Eimer (1996).

Cortex; a journal devoted to the study of the nervous system and behavior·2025
Same author

Impact of face outline, parafoveal feature number and feature type on early face perception in a gaze-contingent paradigm: A mass-univariate re-analysis of ERP data.

Neuroimage. Reports·2025
Same author

Video-evoked neuromarkers of visual function in age-related macular degeneration.

Frontiers in human neuroscience·2025
Same author

The influence of sexual prejudice and gender on trait and state-level empathy.

Frontiers in psychology·2025

Related Experiment Video

Updated: May 23, 2026

An Emerging Target Paradigm to Evoke Fast Visuomotor Responses on Human Upper Limb Muscles
09:27

An Emerging Target Paradigm to Evoke Fast Visuomotor Responses on Human Upper Limb Muscles

Published on: August 25, 2020

Is the rapid adaptation paradigm too rapid? Implications for face and object processing.

Dan Nemrodov1, Roxane J Itier

  • 1Department of Psychology, University of Waterloo, Waterloo, Ontario, Canada. dnemrodo@uwaterloo.ca

Neuroimage
|April 10, 2012
PubMed
Summary
This summary is machine-generated.

The rapid adaptation paradigm, used to study early brain responses (ERPs), does not yield category-specific effects for the face-sensitive N170 component. This suggests the method is not valid for investigating visual processing specificity.

More Related Videos

Visualizing Visual Adaptation
04:43

Visualizing Visual Adaptation

Published on: April 24, 2017

Perceptual and Category Processing of the Uncanny Valley Hypothesis' Dimension of Human Likeness: Some Methodological Issues
07:34

Perceptual and Category Processing of the Uncanny Valley Hypothesis' Dimension of Human Likeness: Some Methodological Issues

Published on: June 3, 2013

Related Experiment Videos

Last Updated: May 23, 2026

An Emerging Target Paradigm to Evoke Fast Visuomotor Responses on Human Upper Limb Muscles
09:27

An Emerging Target Paradigm to Evoke Fast Visuomotor Responses on Human Upper Limb Muscles

Published on: August 25, 2020

Visualizing Visual Adaptation
04:43

Visualizing Visual Adaptation

Published on: April 24, 2017

Perceptual and Category Processing of the Uncanny Valley Hypothesis' Dimension of Human Likeness: Some Methodological Issues
07:34

Perceptual and Category Processing of the Uncanny Valley Hypothesis' Dimension of Human Likeness: Some Methodological Issues

Published on: June 3, 2013

Area of Science:

  • Cognitive Neuroscience
  • Visual Perception
  • Electrophysiology

Background:

  • Rapid adaptation is a technique presenting stimuli in quick succession to study neural processing.
  • Investigating the face-sensitive N170 event-related potential (ERP) component is crucial for understanding face perception.
  • The validity of rapid adaptation for early ERP components, specifically N170, requires examination of its specificity.

Purpose of the Study:

  • To test the validity of the rapid adaptation paradigm for early event-related potential (ERP) components.
  • To investigate the category-specificity of the adaptation effect on the face-sensitive N170 component.

Main Methods:

  • Utilized the rapid adaptation procedure with various visual stimuli (faces, houses, chairs, cars).
  • Presented adaptor and test stimuli in rapid succession to measure ERPs, focusing on the N170 component.
  • Conducted three experiments with different adaptor-test stimulus combinations to assess adaptation specificity.

Main Results:

  • Experiments 1 and 2 revealed identical N170 response patterns for house and upright face test stimuli.
  • Results were consistent with previous findings using inverted face test stimuli.
  • Experiment 3 found no interaction between adaptor and test categories, indicating a lack of test-specific adaptation.

Conclusions:

  • The rapid adaptation paradigm does not produce category-specific adaptation effects for the N170 component (170-200 ms post-stimulus onset).
  • This lack of specificity challenges the interpretation of adaptation effects within this paradigm.
  • The findings suggest that the rapid categorical adaptation paradigm may not be a valid method for studying visual category specificity.