Jove
Visualize
Contact Us

Related Concept Videos

Pharmaceutical Alternatives: Excipients and Impurities-Related Therapeutic Nonequivalence01:19

Pharmaceutical Alternatives: Excipients and Impurities-Related Therapeutic Nonequivalence

Pharmaceutical products contain more than just the active drug; they also contain various excipients such as binders, solubilizers, stabilizers, preservatives, and other elements. In some cases, impurities or contaminants might be present. Traditionally, quality control in pharmaceuticals has primarily focused on the analysis of the active drug, often overlooking the impact of these additional components. The recent issue with heparin contamination by over-sulfated chondroitin sulfate, a...
The Placebo Effect01:54

The Placebo Effect

The placebo effect occurs when people's expectations or beliefs influence or determine their experience in a given situation. In other words, simply expecting something to happen can actually make it happen.
Pharmaceutical Alternatives: Stability-Related Therapeutic Nonequivalence01:22

Pharmaceutical Alternatives: Stability-Related Therapeutic Nonequivalence

Generic intravenous (IV) drugs are considered bioequivalent to their branded counterparts due to their 100% bioavailability upon administration. However, variations in stability among different drug products can significantly influence their therapeutic performance, even if they are pharmaceutically equivalent.Cefuroxime, a prophylactic antimicrobial, is often used as a single-dose IV injection for patients undergoing coronary artery bypass grafting surgery. A 3 g dose typically provides...
Primary Motives: Hunger and Thirst01:25

Primary Motives: Hunger and Thirst

Hunger and thirst are fundamental physiological drives crucial for maintaining homeostasis and ensuring the survival of both humans and animals. These drives are regulated through complex interactions between the brain, hormones, and sensory receptors.
Hunger arises when the brain detects changes in the body's nutrient levels, including glucose, lipids, amino acids, and hormones such as ghrelin and leptin. The hypothalamus plays a central role in hunger regulation. The lateral hypothalamus acts...
Prescription, Nonprescription and Orphan Drugs01:02

Prescription, Nonprescription and Orphan Drugs

Prescription drugs require a prescription from a medical practitioner and can only be obtained from a pharmacy. They have many applications, including treating pain, anxiety, and hypertension.
The misuse and addiction to prescription drugs is a growing problem that can affect people of all age groups, specifically teenagers. This can happen when prescription medications are used in ways not intended by the prescriber, such as taking someone else's prescription or using medication for...
Antidotes01:17

Antidotes

Antidotes are medicinal substances used to counteract the harmful effects of toxins or drugs in the body. They function in various ways, each uniquely designed to combat specific toxic compounds.
Specific antidotes operate by inhibiting the enzymes that control biochemical pathways, reducing the production of harmful metabolites.
An example of an antidote is atropine, which counteracts the detrimental effects of cholinesterase inhibitors. It achieves this by deactivating muscarinic receptors,...

You might also read

Related Articles

Articles linked to this work by shared authors, journal, and citation graph.

Sort by
Same author

Guidelines and guesswork.

European heart journal·2012
Same author

Should cardiologists tell patients to brush their teeth?

European heart journal·2012
Same author

Overuse of stents in cardiology.

European heart journal·2012
Same author

Conflicts of interest in medicine and science.

European heart journal·2012
Same author

From pacemakers to pumps.

European heart journal·2011
Same author

Biomarkers for health, and overall life expectancy, are becoming more and more accurate.

European heart journal·2011
JoVE
x logofacebook logolinkedin logoyoutube logo
ABOUT JoVE
OverviewLeadershipBlogJoVE Help Center
AUTHORS
Publishing ProcessEditorial BoardScope & PoliciesPeer ReviewFAQSubmit
LIBRARIANS
TestimonialsSubscriptionsAccessResourcesLibrary Advisory BoardFAQ
RESEARCH
JoVE JournalMethods CollectionsJoVE Encyclopedia of ExperimentsArchive
EDUCATION
JoVE CoreJoVE BusinessJoVE Science EducationJoVE Lab ManualFaculty Resource CenterFaculty Site
Terms & Conditions of Use
Privacy Policy
Policies

Related Experiment Video

Updated: May 21, 2026

Alternative Therapy for Acute Exacerbation of Chronic Obstructive Pulmonary Disease: Moving Cupping Along Meridians
04:03

Alternative Therapy for Acute Exacerbation of Chronic Obstructive Pulmonary Disease: Moving Cupping Along Meridians

Published on: September 27, 2024

The thirst for alternative remedies.

Lois Rogers

    European Heart Journal
    |June 28, 2012
    PubMed
    Summary

    Patients increasingly seek alternative medicine due to dissatisfaction with conventional treatments and a desire for personalized care. Exploring these trends is crucial for understanding modern healthcare choices.

    Area of Science:

    • Integrative medicine
    • Patient-centered care
    • Healthcare trends

    Background:

    • Conventional medicine's limitations in addressing chronic conditions and patient-centered needs.
    • Growing patient interest in holistic and personalized health approaches.
    • The rise of complementary and alternative medicine (CAM) as a response to perceived shortcomings in standard care.

    Discussion:

    • Analysis of patient motivations for choosing CAM over conventional treatments.
    • Exploring the role of unmet needs and dissatisfaction in healthcare decisions.
    • Investigating the perceived benefits of alternative therapies, such as improved quality of life and stronger patient-provider relationships.

    Key Insights:

    • Patient dissatisfaction with conventional medicine is a significant driver for seeking alternative therapies.

    More Related Videos

    Acupoint Application Combined with Acupressure as an Adjunctive Therapy for Chemotherapy-Induced Nausea and Vomiting
    05:56

    Acupoint Application Combined with Acupressure as an Adjunctive Therapy for Chemotherapy-Induced Nausea and Vomiting

    Published on: June 21, 2024

    Related Experiment Videos

    Last Updated: May 21, 2026

    Alternative Therapy for Acute Exacerbation of Chronic Obstructive Pulmonary Disease: Moving Cupping Along Meridians
    04:03

    Alternative Therapy for Acute Exacerbation of Chronic Obstructive Pulmonary Disease: Moving Cupping Along Meridians

    Published on: September 27, 2024

    Acupoint Application Combined with Acupressure as an Adjunctive Therapy for Chemotherapy-Induced Nausea and Vomiting
    05:56

    Acupoint Application Combined with Acupressure as an Adjunctive Therapy for Chemotherapy-Induced Nausea and Vomiting

    Published on: June 21, 2024

  • Desire for personalized treatment plans and a more holistic approach influences healthcare choices.
  • Alternative medicine offers perceived benefits in managing chronic conditions and enhancing overall well-being.
  • Outlook:

    • Future research should focus on the efficacy and integration of CAM within mainstream healthcare.
    • Developing more patient-centered conventional treatments could mitigate the shift towards alternative medicine.
    • Understanding the evolving landscape of patient healthcare preferences is essential for healthcare providers and policymakers.