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Entertainment for health
1Population Center Foundation, Makati, Philippines.
Abstract:
Concerned about the increase in pregnancies (especially illegitimate ones) among Filipino teenagers, the Population Center Foundation tried a non-traditional approach to this and other traditional problems facing young people. Two popular songs with a cautionary message about young love were produced and released by a commercial recording company as a backdrop to the Foundation's educational and support activities, featuring a telephone hot line staffed by experienced counsellors.