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Developing a comprehensive curriculum for public health advocacy
Ayelet Hines1, David H Jernigan
1Mount Rainier, MD, USA.
Health Promotion Practice
|September 20, 2012
Summary
Public health schools need advocacy training. This proposal outlines a scalable, 100-hour online curriculum to equip future public health professionals with essential advocacy skills for greater impact.
Area of Science:
- Public Health Education
- Health Advocacy Training
Background:
- Significant gap exists in public health school curricula concerning advocacy skills development.
- Challenges include faculty expertise, limited literature, and the need for scalable solutions for ~9,000 annual graduates.
Purpose of the Study:
- To propose a comprehensive, scalable 100-hour interactive online curriculum for public health advocacy training.
- To address the identified challenges in developing advocacy expertise within public health education.
Main Methods:
- Development of a 100-hour interactive online curriculum divided into five key sections: campaigning, policy, communications, new media, and fundraising.
- Leveraging existing interactive learning and social media technologies for delivery and engagement.
- Providing module excerpts for a practical "test-drive" experience, focusing on "grasstops" organizing.
Main Results:
- A detailed blueprint for a five-section, 100-hour online advocacy curriculum is presented.
- The curriculum design integrates interactive learning and social media technologies.
- A module on "grasstops" organizing is available for preview.
Conclusions:
- Developing advocacy skills is critical for public health professionals to address contemporary challenges.
- The proposed online curriculum offers a scalable solution to integrate essential advocacy training into public health education.
- This initiative aims to enhance the capacity of future public health leaders in advocacy and policy influence.
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