Chemosignals communicate human emotions

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Electroencephalographic, Heart Rate, and Galvanic Skin Response Assessment for an Advertising Perception Study: Application to Antismoking Public Service Announcements
06:39

Electroencephalographic, Heart Rate, and Galvanic Skin Response Assessment for an Advertising Perception Study: Application to Antismoking Public Service Announcements

Published on: August 28, 2017

Jasper H B de Groot1, Monique A M Smeets, Annemarie Kaldewaij

  • 1Faculty of Social and Behavioral Sciences, Utrecht University, The Netherlands.

Psychological Science
|September 29, 2012
PubMed

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