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Using a Virtual Store As a Research Tool to Investigate Consumer In-store Behavior
Published on: July 24, 2017
Stephanie Heinemann1, Simone Leiber, Stefan Gress
1Department of Health Sciences, University of Applied Sciences Fulda, Germany. stephanie.heinemann@pg.hs-fulda.de
Dutch healthcare policy changes in 2006 aimed for managed competition, but key elements like risk adjustment and consumer choice are still developing. Stakeholders report slow progress in implementing managed care instruments.
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