Search research articles

ABOUT JoVE

Overview Leadership Blog JoVE Help Center

AUTHORS

Publishing Process Editorial Board Scope & Policies Peer Review FAQ Submit

LIBRARIANS

Testimonials Subscriptions Access Resources Library Advisory Board FAQ

RESEARCH

JoVE Journal Methods Collections JoVE Encyclopedia of Experiments Archive

EDUCATION

JoVE Core JoVE Business JoVE Science Education JoVE Lab Manual Faculty Resource Center Faculty Site

Terms & Conditions of Use

Related Concept Videos

The Availability Heuristic

The Availability Heuristic

A heuristic is a general problem-solving framework (Tversky & Kahneman, 1974). You can think of these as mental shortcuts that are used to solve problems. Different types of heuristics are used in different types of situations, and the impulse to use a heuristic occurs when one of five conditions is met (Pratkanis, 1989):

You might also read

Related Articles

Articles linked to this work by shared authors, journal, and citation graph.

Sort by

Same author

Fracture-driven weakening amplifies projected ice loss from West Antarctica.

Proceedings of the National Academy of Sciences of the United States of America·2026

Same author

Ruling Out E/Z Isomerization in the Inverted Solvatochromism of Brooker's Merocyanine.

The journal of physical chemistry letters·2026

Same author

Excited-State Relaxation Pathways of 4-Aminobiphenyl-2-Pyrimidine Derivatives: An Ultrafast Perspective.

The journal of physical chemistry. A·2025

Same author

Symmetry, magnetic transitions and multiferroic properties of B-site-ordered A<sub>2</sub>MnB'O<sub>6</sub> perovskites (B' = [Co, Ni]).

Acta crystallographica Section B, Structural science, crystal engineering and materials·2024

Same author

Mechanism Behind the Enhanced Ferromagnetic Contributions Upon Ru Substitution in Ca<sub>3</sub>Mn<sub>2</sub>O<sub>7</sub> from X-Ray Absorption Spectroscopies.

ACS omega·2024

Same author

Enhanced photocatalytic performance of colored Ti<sub>2</sub>O<sub>3</sub>-Ti<sub>3</sub>O<sub>5</sub>-TiO<sub>2</sub> heterostructure for the degradation of antibiotic ofloxacin and bactericidal effect.

Chemosphere·2024

Search research articles

Related Experiment Video

Updated: May 18, 2026

High-throughput Fluorometric Measurement of Potential Soil Extracellular Enzyme Activities

High-throughput Fluorometric Measurement of Potential Soil Extracellular Enzyme Activities

Published on: November 15, 2013

[Not Available]

Mehdi Zaheri Beryanaki¹, Javier Blasco, Alejandro Vázquez

¹Unidad de Cuidados Intensivos. Unidad de Gestión Clínica Cuidados Críticos y Urgencias. Hospital de Antequera. Servicio Andaluz de Salud. Antequera. Málaga. España.

Revista De Calidad Asistencial : Organo De La Sociedad Espanola De Calidad Asistencial

|October 9, 2012

Summary

No abstract available in PubMed .

More Related Videos

Ex Vivo Assessment of Contractility, Fatigability and Alternans in Isolated Skeletal Muscles

Ex Vivo Assessment of Contractility, Fatigability and Alternans in Isolated Skeletal Muscles

Published on: November 1, 2012

A Submerged Filter Paper Sandwich for Long-term Ex Ovo Time-lapse Imaging of Early Chick Embryos

A Submerged Filter Paper Sandwich for Long-term Ex Ovo Time-lapse Imaging of Early Chick Embryos

Published on: December 28, 2016

Related Experiment Videos

Last Updated: May 18, 2026

High-throughput Fluorometric Measurement of Potential Soil Extracellular Enzyme Activities

High-throughput Fluorometric Measurement of Potential Soil Extracellular Enzyme Activities

Published on: November 15, 2013

Ex Vivo Assessment of Contractility, Fatigability and Alternans in Isolated Skeletal Muscles

Ex Vivo Assessment of Contractility, Fatigability and Alternans in Isolated Skeletal Muscles

Published on: November 1, 2012

A Submerged Filter Paper Sandwich for Long-term Ex Ovo Time-lapse Imaging of Early Chick Embryos

A Submerged Filter Paper Sandwich for Long-term Ex Ovo Time-lapse Imaging of Early Chick Embryos

Published on: December 28, 2016