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The elephant in the room
1UK Teeth, 103 Mortlake Road, Kew, London, TW9 4AA. howardstean@ukteeth.com
British Dental Journal
|November 10, 2012
Summary
Despite economic hardship impacting dentists and patient treatment acceptance, academic journals show increased activity. This suggests a potential disconnect between the financial realities of UK dentistry and its published representation.
Area of Science:
- Dentistry
- Health Economics
Background:
- The dental profession faces economic challenges, including reduced patient demand for treatments.
- A discrepancy exists between the economic downturn and the apparent growth in dental academic publishing and product advertising.
Purpose of the Study:
- To investigate the apparent contradiction between the economic struggles in UK dentistry and the increasing volume of publications and advertisements in academic journals.
- To explore whether the UK dental sector is experiencing business as usual or is in a state of denial regarding economic pressures.
Main Methods:
- Analysis of trends in academic dental journal publications (titles, articles).
- Review of advertising content within dental journals, focusing on new products and training courses.
- Assessment of the current economic climate affecting dental practices and patient willingness to fund treatments.
Main Results:
- Academic journals show an increase in titles, articles, and advertisements for dental products and training.
- Simultaneously, dentists report a decrease in available work and patient reluctance to afford treatment plans.
Conclusions:
- A significant disconnect is observed between the reported economic difficulties in UK dentistry and the outward appearance of growth and activity in academic and commercial sectors.
- The findings raise questions about the reality of the economic situation within UK dentistry and the potential for denial.
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