Treating thoughts as material objects can increase or decrease their impact on evaluation

Pablo Briñol1, Margarita Gascó, Richard E Petty

  • 1Department of Psychology, Universidad Autónoma de Madrid, Campus de Cantoblanco, Carretera de Colmenar Km. 15, Madrid, Spain. pablo.brinnol@uam.es

Psychological Science
|November 28, 2012
PubMed
Summary

Physically manipulating representations of thoughts influences their mental impact. Discarding thought records reduces their use in judgments, while keeping them increases reliance.

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