Related Experiment Video

Updated: May 14, 2026

Applying an eMASS Customization Program as a Research Tool to Evaluate Consumer Benefits
08:27

Applying an eMASS Customization Program as a Research Tool to Evaluate Consumer Benefits

Published on: September 27, 2019

Meet the new consumers

Joan Dentler1

  • 1Outpatient Strategies and ASC Strategies, Austin, Texas, USA. jdentler@outpatientstrategies.com

Trustee : the Journal for Hospital Governing Boards
|February 9, 2013
PubMed
Summary

Younger patients (30 and under) desire convenient and efficient healthcare. Healthcare organizations must adapt services to meet the evolving needs of this demographic for improved patient engagement.

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