Does market competition explain fairness?
Related Experiment Video
Updated: May 13, 2026

14:32
Using Visual and Narrative Methods to Achieve Fair Process in Clinical Care
Published on: February 16, 2011
1Departments of Psychology and Economics, Brandeis University, Waltham, MA 02453, USA. pdescioli@gmail.com
The Behavioral and Brain Sciences
|March 1, 2013
Abstract:
The target article by Baumard et al. uses their previous model of bargaining with outside options to explain fairness and other features of human sociality. This theory implies that fairness judgments are determined by supply and demand but humans often perceive prices (divisions of surplus) in competitive markets to be unfair.
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