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Updated: May 13, 2026

Electroencephalographic, Heart Rate, and Galvanic Skin Response Assessment for an Advertising Perception Study: Application to Antismoking Public Service Announcements
06:39

Electroencephalographic, Heart Rate, and Galvanic Skin Response Assessment for an Advertising Perception Study: Application to Antismoking Public Service Announcements

Published on: August 28, 2017

Does the exposure to smoking cues in movies affect adolescents' immediate smoking behavior?

Kirsten Lochbuehler1, Marloes Kleinjan, Rutger C M E Engels

  • 1Behavioural Science Institute, Radboud University Nijmegen, The Netherlands. k.lochbuehler@pwo.ru.nl

Addictive Behaviors
|March 5, 2013
PubMed
Abstract

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