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Pre-sliced fruit in school cafeterias: children's selection and intake
Brian Wansink1, David R Just, Andrew S Hanks
1Charles H. Dyson School of Applied Economics and Management Department, Cornell University, Ithaca, NY 14853, USA. foodandbrandlab@cornell.edu
American Journal of Preventive Medicine
|April 20, 2013
Summary
Pre-slicing fruit in school cafeterias significantly boosts apple selection and consumption among students. Making fruit easier to eat encourages healthier choices and reduces food waste.
Area of Science:
- Nutrition Science
- Behavioral Economics
- Public Health Interventions
Background:
- Children's fruit avoidance in schools is often attributed to price and preference, but also to practical difficulties like eating whole fruit.
- Challenges include small mouths, braces, and perceived messiness, particularly for older girls.
Purpose of the Study:
- To investigate the impact of offering pre-sliced fruit in school cafeterias on fruit selection and consumption.
- To assess if convenience influences children's dietary choices in a school setting.
Main Methods:
- A randomized controlled trial was conducted in six public middle schools.
- Three schools served apples pre-sliced, while three control schools served whole apples.
- Researchers measured apple sales, consumption, and waste before and during the intervention.
Main Results:
- Schools serving pre-sliced apples saw a 71% increase in daily apple sales compared to control schools.
- The proportion of students selecting and eating over half an apple increased by 73%.
- Food waste, defined as half or more of an apple discarded, decreased by 48%.
Conclusions:
- Pre-slicing fruit enhances its appeal by making it more convenient and less messy to eat.
- This intervention demonstrates a scalable, low-cost strategy to promote healthy eating habits in schools.
- Applying principles of behavioral economics, convenience can be a powerful driver for positive dietary changes.
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