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Updated: May 11, 2026

Electroencephalographic, Heart Rate, and Galvanic Skin Response Assessment for an Advertising Perception Study: Application to Antismoking Public Service Announcements
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Electroencephalographic, Heart Rate, and Galvanic Skin Response Assessment for an Advertising Perception Study: Application to Antismoking Public Service Announcements

Published on: August 28, 2017

Perceived Risks and Benefits of Quitting Smoking in Non-Treatment Seekers

Andrea H Weinberger1, Carolyn M Mazure, Sherry A McKee

  • 1Department of Psychiatry, Yale University School of Medicine, 34 Park Street, SAC 2 floor, New Haven, CT 06519 USA.

Addiction Research & Theory
|May 11, 2013
PubMed

Keywords:
MotivationPerceived BenefitsPerceived RisksSmoking

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