[Influence of communication in the hospital accreditation process]

The research objective was to examine the perspective of professionals, the major communication barriers experienced during the Accreditation process in a medium sized private hospital in Belo Horizonte. This is a qualitative study involving 34 health professionals from different categories. The survey results showed that the shortage of information, lack of objectivity, integrity and explicitness in the transfer of knowledge favors the rupture of the provision of quality services. The organizational communication is an effective tool to support major changes in companies, as it is the scope of hospital accreditation. Articulating the change in a concise manner, with focus on the communication, can be achieved the quality standard.