Jove
Visualize
Contact Us
JoVE
x logofacebook logolinkedin logoyoutube logo
ABOUT JoVE
OverviewLeadershipBlogJoVE Help Center
AUTHORS
Publishing ProcessEditorial BoardScope & PoliciesPeer ReviewFAQSubmit
LIBRARIANS
TestimonialsSubscriptionsAccessResourcesLibrary Advisory BoardFAQ
RESEARCH
JoVE JournalMethods CollectionsJoVE Encyclopedia of ExperimentsArchive
EDUCATION
JoVE CoreJoVE BusinessJoVE Science EducationJoVE Lab ManualFaculty Resource CenterFaculty Site
Terms & Conditions of Use
Privacy Policy
Policies

Related Concept Videos

Stereotypes, Prejudice, and Discrimination02:55

Stereotypes, Prejudice, and Discrimination

Humans are very diverse and although we share many similarities, we also have many differences. The social groups we belong to help form our identities (Tajfel, 1974). These differences may be difficult for some people to reconcile, which may lead to prejudice toward people who are different. Prejudice is a negative attitude and feeling toward an individual based solely on one’s membership in a particular social group (Allport, 1954; Brown, 2010). Prejudice is common against people who are...
Confirmation Biases01:31

Confirmation Biases

The confirmation bias is the tendency to focus on information that confirms our existing beliefs and ignore information that is inconsistent with our expectations. For example, if you think that your professor is not very nice, you notice all of the instances of rude behavior exhibited by the professor while ignoring the countless pleasant interactions he is involved in on a daily basis. Have you ever fallen prey to the confirmation bias, either as the source or target of such bias?
Halo Effect01:27

Halo Effect

The halo effect is a cognitive bias in which an individual's overall impression influences judgments about their specific traits. This psychological phenomenon leads people to associate positive characteristics with those they perceive as generally good and negative characteristics with those they view as bad. This effect is particularly influential in social perception, professional evaluations, and decision-making processes.The Psychological Basis of the Halo EffectThe halo effect is rooted...
Stereotype Threat and Self-fulfilling Prophecies02:09

Stereotype Threat and Self-fulfilling Prophecies

When we hold a stereotype about a person, we have expectations that he or she will fulfill that stereotype. A self-fulfilling prophecy is an expectation held by a person that alters his or her behavior in a way that tends to make it true. When we hold stereotypes about a person, we tend to treat the person according to our expectations. This treatment can influence the person to act according to our stereotypic expectations, thus confirming our stereotypic beliefs. Research by Rosenthal and...
Motivational Bias01:25

Motivational Bias

Cognitive bias results from limitations in thinking and information processing, leading to systematic errors in judgment. Conversely, motivational bias stems from personal desires or emotions, causing distortions in perception to align with self-interest. Motivational bias influences how individuals perceive and attribute causes to events, often shaped by personal needs, goals, and self-esteem preservation. This bias can distort judgment, leading to inaccurate assessments of success, failure,...
Stereotype Content Model02:16

Stereotype Content Model

The Stereotype Content Model (SCM) was first proposed by Susan Fiske and her colleagues (Fiske, Cuddy, Glick & Xu, 2002; see also Fiske, 2012 and Fiske, 2017). The SCM specifies that when someone encounters a new group, they will stereotype them based on two metrics: warmth—or that group’s perceived intent, and how likely they are to provide help or inflict harm—and competence—or their ability to carry out that objective. Depending on the warmth-competence categorization, a person will feel...

You might also read

Related Articles

Articles linked to this work by shared authors, journal, and citation graph.

Sort by
Same author

Ostwald Ripening of Liquid-Metal-Grown Micropattern-Confined Crystals by Solid-Phase Diffusion.

Nano letters·2026
Same author

A Dynamically Stabilizing, All-Soft and Highly Stretchable Liquid Metal-Based Power Device.

Small (Weinheim an der Bergstrasse, Germany)·2025
Same author

Liquid-Metal-Driven Synthesis of Mesoporous Noble Metal Thin Films and Micropatterns for Biosensing.

ACS nano·2025
Same author

Dynamic Electric Discharge Paths in Liquid Metal Marble Arrays.

Advanced materials (Deerfield Beach, Fla.)·2024
Same author

Enabling successful change in a high-demand working environment: a case study in a health care organization.

Journal of health organization and management·2024
Same author

Practicalities of promoting practice-based learning in end of life care for care home staff: Lessons from "online" supportive conversations and reflection sessions.

International journal of older people nursing·2024

Related Experiment Video

Updated: May 9, 2026

Highlighting and Reducing the Impact of Negative Aging Stereotypes During Older Adults' Cognitive Testing
06:58

Highlighting and Reducing the Impact of Negative Aging Stereotypes During Older Adults' Cognitive Testing

Published on: January 24, 2020

Workplace ageism: discovering hidden bias.

Sanna Malinen1, Lucy Johnston

  • 1Department of Management, University of Canterbury, Christchurch, New Zealand. sanna.malinen@canterbury.ac.nz

Experimental Aging Research
|July 24, 2013
PubMed
Summary
This summary is machine-generated.

Unconscious negative attitudes towards older workers persist, even when explicit measures show no bias. Implicit attitude measures reveal hidden ageism, which can be reduced through targeted interventions, benefiting the aging workforce.

More Related Videos

A Cognitive Paradigm to Investigate Interference in Working Memory by Distractions and Interruptions
10:38

A Cognitive Paradigm to Investigate Interference in Working Memory by Distractions and Interruptions

Published on: July 16, 2015

An Experimental Paradigm for Measuring the Effects of Ageing on Sentence Processing
04:30

An Experimental Paradigm for Measuring the Effects of Ageing on Sentence Processing

Published on: October 25, 2019

Related Experiment Videos

Last Updated: May 9, 2026

Highlighting and Reducing the Impact of Negative Aging Stereotypes During Older Adults' Cognitive Testing
06:58

Highlighting and Reducing the Impact of Negative Aging Stereotypes During Older Adults' Cognitive Testing

Published on: January 24, 2020

A Cognitive Paradigm to Investigate Interference in Working Memory by Distractions and Interruptions
10:38

A Cognitive Paradigm to Investigate Interference in Working Memory by Distractions and Interruptions

Published on: July 16, 2015

An Experimental Paradigm for Measuring the Effects of Ageing on Sentence Processing
04:30

An Experimental Paradigm for Measuring the Effects of Ageing on Sentence Processing

Published on: October 25, 2019

Area of Science:

  • Organizational Psychology
  • Social Psychology
  • Human Resources Management

Background:

  • Despite research showing older workers' comparable or superior performance, negative attitudes contribute to workplace discrimination.
  • Traditional explicit attitude measures (self-report) have limitations in detecting subtle biases.
  • Implicit (indirect) attitude measures offer a novel approach to uncover unconscious biases in organizational contexts.

Purpose of the Study:

  • To investigate both explicit and implicit attitudes towards older workers.
  • To examine the malleability of these attitudes, particularly after an intervention.
  • To identify hidden workplace ageism using novel measurement techniques.

Main Methods:

  • Two studies were conducted, employing both explicit (surveys) and implicit (reaction-time-based association tasks) attitude measures.
  • Attitudes were assessed before and after a mental imagery intervention designed to foster positive perceptions of older workers.
  • Participants in the experimental group were instructed to visualize respected older individuals.

Main Results:

  • Implicit attitudes towards older workers were found to be negative and stable across both studies.
  • Explicit attitudes showed no age bias and were significantly more positive after the mental imagery intervention.
  • The intervention demonstrated the malleability of explicit attitudes, suggesting a pathway for change.

Conclusions:

  • This research underscores the unconscious nature of age bias in the workplace.
  • Implicit attitude measures are crucial for revealing hidden ageism, complementing traditional explicit methods.
  • Utilizing implicit measures is essential for addressing age discrimination in an aging workforce and mitigating skill shortages.