Related Experiment Video
Updated: May 7, 2026

A Conflict Model of Reward-seeking Behavior in Male Rats
Published on: February 20, 2019
Validation and extension of the reward-mountain model
Yannick-André Breton1, Ada Mullett, Kent Conover
1Department of Psychology, Groupe de Recherche en Neurobiologie Comportementale, Center for Studies in Behavioural Neurobiology, Concordia University Montréal, QC, Canada.
Abstract:
The reward-mountain model relates the vigor of reward seeking to the strength and cost of reward. Application of this model provides information about the stage of processing at which manipulations such as drug administration, lesions, deprivation states, and optogenetic interventions act to alter reward seeking. The model has been updated by incorporation of new information about frequency following in the directly stimulated neurons responsible for brain stimulation reward and about the function that maps objective opportunity costs into subjective ones. The behavioral methods for applying the model have been updated and improved as well. To assess the impact of these changes, two related predictions of the model that were supported by earlier work have been retested: (1) altering the duration of rewarding brain stimulation should change the pulse frequency required to produce a reward of half-maximal intensity, and (2) this manipulation should not change the opportunity cost at which half-maximal performance is directed at earning a maximally intense reward. Prediction 1 was supported in all six subjects, but prediction 2 was supported in only three. The latter finding is interpreted to reflect recruitment, at some stimulation sites, of a heterogeneous reward substrate comprising dual, parallel circuits that integrate the stimulation-induced neural signals.
Related Concept Videos
Incentive Theory: Pull Theory of Motivation
The theory differentiates between...
Self-Evaluation Maintenance Model
Reinforcement Schedules
Once a behavior is learned,...
Strategies of Self-Presentation II: Self-Verification
Primary and Secondary Reinforcers
Effective reinforcers for humans vary depending on the individual and the context. Primary reinforcers, such as food, water, sleep, shelter, and pleasure, have inherent value and satisfy basic biological...
Growth versus Fixed Mindset

