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Related Experiment Video

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Errors as a Means of Reducing Impulsive Food Choice
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Tempting food words activate eating simulations.

Esther K Papies1

  • 1Department of Psychology, Utrecht University Utrecht, Netherlands.

Frontiers in Psychology
|December 4, 2013
PubMed
Summary

Tempting food words trigger eating simulations, including taste, texture, and enjoyment. This suggests food cravings are linked to sensory and situational experiences, influencing eating behavior.

Area of Science:

  • Cognitive Psychology
  • Neuroscience of Eating Behavior
  • Sensory Science

Background:

  • Food cravings and consumption are influenced by complex cognitive and sensory processes.
  • The grounded cognition perspective posits that abstract concepts are understood through sensory and motor simulations.
  • Understanding how food cues elicit specific mental representations is crucial for behavioral interventions.

Purpose of the Study:

  • To investigate whether tempting food words activate sensory and situational eating simulations.
  • To compare the nature of mental representations for tempting versus neutral foods.
  • To explore the relationship between individual differences (food attractiveness, dieting concerns) and eating simulations.

Main Methods:

  • Participants generated features for tempting (e.g., chips) and neutral (e.g., rice) foods.
Keywords:
cognitive psychologyfeature listinggrounded cognitionself-controlsimulationtemptation

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  • Features were coded as referring to eating simulations (taste, texture, situation, enjoyment) or visual attributes.
  • Statistical analyses compared feature types between food categories and correlated them with individual factors.

    • Main Results:

    • Eating simulation features were significantly more prevalent for tempting foods (53%) than neutral foods (26%).
    • Visual features were more common for neutral foods (45%) than tempting foods (19%).
    • The proportion of eating simulation features correlated positively with perceived food attractiveness and negatively with dieting concerns.

    Conclusions:

    • Tempting food cues primarily activate simulations related to the experience of eating.
    • Mental representations of food are grounded in sensory and situational experiences, particularly for palatable items.
    • Individual goals and perceptions influence the activation of eating simulations, offering potential targets for behavior change interventions.