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Published on: September 19, 2012
Gambler Risk Perception: A Mental Model and Grounded Theory Analysis
Michael Spurrier1, Alexander Blaszczynski, Paul Rhodes
1School of Psychology, University of Sydney, Griffith Taylor Building (A18), Sydney, NSW, 2006, Australia.
Gamblers often underestimate risk and overvalue gambling, contributing to disordered gambling. Understanding these perceptions is key to addressing gambling harm and vulnerability.
Area of Science:
- Psychology
- Behavioral Science
- Gambling Studies
Background:
- Limited research exists on gamblers' risk perception and its link to disordered gambling.
- Understanding lay gamblers' beliefs is crucial for developing effective interventions.
Purpose of the Study:
- To investigate lay gamblers' risk perception and its influence on decision-making, behavior, and disordered gambling etiology.
- To compare gambler perceptions with expert models of risk perception.
Main Methods:
- Semi-structured interviews with 15 regular gamblers (varying risk levels).
- Grounded theory and mental models methodologies were employed.
- Systematic overlapping data gathering and analysis for concept verification.
Main Results:
- Gambler accounts generally supported expert constructs regarding risk perception's role in gambling harm.
- Individual gambling accounts were idiosyncratic and sometimes inconsistent with disordered gambling measures.
- Disordered gambling is linked to underestimating risk and overvaluing gambling through various cognitive biases.
Conclusions:
- Risk perception plays a role in gambling vulnerability and protection.
- Idiosyncratic beliefs and cognitive biases significantly influence disordered gambling.
- Addressing underestimation of risk and overvaluation of gambling is vital for harm reduction.
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